Burson is seeking a highly motivated Assistant Account Executive candidate to join our team in Los Angeles, CA . This person will become an integral team member that works on high-profile clients. We are looking for candidates with excellent written and oral communication skills, client relationship-building skills, and a passion for media relations who can deliver results. This person must be detailed-oriented, resourceful, and able to multi-task and prioritize under deadlines. If you are an eager and multi-talented PR professional that enjoys an entrepreneurial fast-paced work environment and are interested in working with innovative clients, with the opportunity to grow professionally, we want to speak with you.  

Here's what you’ll be doing: 

• Develop content and media materials (press releases, bylines, pitches, social media content, media lists) for key announcements and events
• Identify media opportunities and conduct ongoing media outreach
• Monitor for industry trends and media coverage and develop recap reports
• Assist in building executive visibility platforms
• Support consumer engagement activations for various events and initiatives
• Collaborate across several key client account teams and with outside client agency partners

What you’ll need to get here: 

• The ideal candidate will have at least 1 year of internship experience within a PR or agency environment.
• Must have strong writing skills.
• Experience with media monitoring, creating media lists, and media reporting.
• Strong media relations and writing skills are essential.
• Understanding of the social media landscape – influencer engagement, social trends, content development, etc.
• Imaginative and inventive, with an ability to think outside the box – proactively bring new, fresh, creative ideas to team
• Comfortable with the fast-moving pace of the retail environment.
• Self-starter capable of "managing up" to senior members across the agency.
• Strong project management skills.

The base salary for this position at the time of this posting may range from $35,000 to $75,000.  Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.  We offer a competitive benefits package, click here for more details - https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us.

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.  

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.   

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. 

Our careers page is designed to be accessible to everyone. If you need any specific accommodations during the application process, feel free to reach out to us at appaccommodations@bursonglobal.com. Please note that this email is for applicants needing special assistance, so we may not be able to reply to other inquiries.

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Account Supervisor, Consumer Brand Public Relations, Sports

Hybrid Work Structure, Ideally Based in New York, Washington DC or Los Angeles

ABOUT BURSON:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future.

Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

The Role:

Burson has an immediate opening for a seasoned Account Supervisor, Consumer & Brand with a specialty in brand sports experience, media relations and media hosting to join our Consumer & Brand Sector. This is a terrific opportunity on a very popular and exciting global sportswear brand. If you enjoy a wide variety of sports and are a media relations guru, with deep sports and culture contacts, please read on to see if this is the role for you.

The Account Supervisor will support a variety of projects and interact daily with client teams and Burson account staff, as well as collaborate with various Burson practices. Core focus will include working with account teams on both day-to-day and longer-lead client projects. You will play a part in strategic planning, implementation of campaigns and be a strong liaison with media to produce a steady beat of coverage, and lead projects specifically within US Sports. Media hosting is a major part of what we do, so you must have experience and understand what makes press trips work and generate coverage, and ideally have experience managing these trips on your own.

This role may also come with some work on issues and crisis management. You must be capable of providing unique insights and problem-solving guidance while working closely with your team to develop and execute campaigns. You must be able to manage people and effectively maintain best in class client service.

This role requires an individual who is proactive, capable of blending trends and culture into meaningful PR strategies, understands the media landscape – specifically in sports and culture - and what editors / reporters need today, passion for a variety of sports, willing to dream-up fresh ideas to marry client campaigns with what is happening across digital culture. A special plus if you also have issues and crisis communications experience.

The Work:

·An expert in sports and knowledgeable in culture and streetwear. The role will be a lead across all US Sports

·Establish strong client relationships and impactful relationships with key media in sports and culture

·Maintain a constant pulse on what’s happening across all of sports, with a talent for identifying the next rising athlete or team

·Understand the evolving media landscape, looking to digital channels (e.g., TikTok, Instagram) to round out PR strategies beyond traditional .com and broadcast for social-first coverage

·Craft thoughtful points of view and recommendations based on a broad understanding of consumer behavior, media relations and industry landscapes.

·Develop client messaging and compelling brand narratives to share across channels

·Development of brand statements when issues arise. Working closely with the global team to align on issues and crisis protocol and management

·Consult on earned media strategies, media lists, organizational partnerships, editorial calendars, conferences, and awards

·Management of project budgets alongside an understanding of agency financial processes

·Act as day-to-day client-facing lead, leading meetings and possessing excellent presentation skills

·Managing, maintaining and growing media relationships. You will be expected to pitch and secure coverage as well as attend and lead press trips

·Responsible for leading/staffing press trips, client events and meetings, sometimes by yourself (there will travel once per month for this client)

·Developing written materials, including reports, press releases, presentations, analyses, coverage recaps, and general client correspondence

·Provide mentorship and guidance to junior staff

Experience that Contributes to Success:

·4-6 years of public relations experience; experience in sports, culture and consumer. Note: this role is more than just straight-forward sports – it must combine sport with equality, inclusions and the beat of culture.

·Strong consumer brand background and experience leading consumer campaigns for complex, global organizations.

·Experience working on campaigns designed for Gen Z and diverse communities and consumers

·Strong written and verbal communications skills across a range of mediums (social media, long-form content, media materials/press releases, presentations, messaging etc.)

·Experience managing projects from end-to-end, being solution oriented and always keeping in mind client goals

·Ability to act quickly under pressure during issues and crisis management moments. This role may oversee issues & crisis on behalf of the brand

·Preferred experience working on communications for a Fortune 100 and/or CPG company

·Experienced with Cision, Microsoft suite of tools, MuckRack, Brandwatch and Google Workspace (a plus).

·Experience effectively managing multiple workstreams and client budgets.

·Hybrid work structure, ideally based in NYC, DC or LA

· Active listener who builds strong partnerships and confidently offers counsel

·Strategic thinker who understands our clients’ business and communications challenges and develops smart, insight-driven strategies

·Creative idea generator who brings a fresh perspective to our clients and develops ideas that challenge conventions

·Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

BURSON PERKS:

•Hybrid work environment that offers the flexibility and balance of working from home and going into the office

•Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program

•Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community and accelerate their careers.

•Paid time off for vacation, sick and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes 9 paid holidays inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.

•12 weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care

•Wellness benefits including healthcare, vision, dental and pet insurance, as well as free virtual or in-person counselling for mental health.

•401K Savings and Investment Plans

•Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses

•WPP Employee Discount Program based on client roster

•More information on benefits can be found Here. 

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $50,000 to $105,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

Our careers page is designed to be accessible to everyone. If you need any specific accommodations during the application process, feel free to reach out to us at appaccommodations@bursonglobal.com. Please note that this email is for applicants needing special assistance, so we may not be able to reply to other inquiries.

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Account Director, Public Relations, Financial Communications

Hybrid Work Structure, DC based

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future.

Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

The Role:

Direct Impact, the issue advocacy and grassroots practice of Burson (a WPP agency) is seeking an Account Director to work with a globally recognized automotive client. With a presence in every U.S. media market and community, our teams of seasoned local experts effectively localize and execute national campaigns and initiatives providing clients with direct access into every community across the country.

The Account Director will join a dynamic, fast-paced team supporting a Fortune 100 Financial Services client. This highly visible position offers the opportunity to work with a matrixed cross-functional team on multiple project workstreams. They will lead enterprise and consumer initiatives and programs across the U.S. and represent the Local perspectives and capabilities, developing creative ideas and content, story mining and supporting the oversight of the Local team’s efforts.

The ideal candidate will have a strong public relations background, with outstanding writing skills and solid project management experience. They will be in tune with the current media landscape, be intimately knowledgeable of regional and local reporters and will have a strong interest in working in a dynamic, collaborative environment.

The Work:

·Oversee day-to-day client projects, client relationships and/or local events to ensure the quality of work meets client's objectives in a manner that provides value.

·Draft, review and edit materials including newsletters, plans, one-pagers, press releases, opinion pieces, pitches, bylines, talking points and case studies.

·Offer creative ideas, new approaches and innovative thinking to enhance client work.

·Support with material development for new business capabilities proposals and presentations.

·Maintain strong relationships with field network, local partners, client teams and cross-functional internal teams.

·Manage a team to ensure regular reporting, media monitoring and tracking and that client deliverables are high quality and deliver on time.

·Client-facing with execution and oversight of projects around stakeholder and local media relations and events campaigns ensuring high quality and on-time deliverables

·Additional Ad hoc client and practice requests as needed

Experience that contributes to success:

·7+ years of previous public relations work experience

·Ecellent project and team management skills with a proven ability to plan and prioritize work to meet commitments and identify, secure, and employ resources needed to achieve results

·Experience managing grassroots/local earned media campaigns

·Excellent client management skills

·Strong writing skills with high attention to detail

·Prior experience serving as a day-to-day account lead

·Financial and/or agency experience preferred

·Ability to manage complex client and internal relationships diplomatically and consultatively

·Ability to think innovatively to develop creative solutions and new programs

·Team player, ready to roll up their sleeves in a collaborative environment

·DC-based preferred

·Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

Perks of Working at Burson:

·Hybrid work environment that offers the flexibility and balance of working from home and going into the office

·Career growth opportunities through continued education, training & development courses, and Burson’s Career Pathing program

·Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community and accelerate their careers.

·Paid time off for vacation, sick and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes 9 paid holidays inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.

·12 weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care

· Benefits including healthcare, vision, dental and pet insurance, as well as free virtual or in-person counselling for mental health.

·401K Savings and Investment Plans

·Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses

·WPP Employee Discount Program based on client roster

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson/Direct Impact does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

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Account Director, Direct Impact Practice at Burson

D.C.-based, Hybrid Work Structure

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future.

Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

The Role:

Direct Impact, the issue advocacy and grassroots practice of Burson (a WPP agency) is seeking an Account Director to work with a globally recognized automotive client. With a presence in every U.S. media market and community, our teams of seasoned local experts effectively localize and execute national campaigns and initiatives providing clients with direct access into every community across the country.

The Account Director will join a dynamic, fast-paced team supporting a Fortune 100 Automotive client. This highly visible position offers the opportunity to work with a matrixed cross-functional team on multiple project workstreams. The ideal candidate will be highly organized, with outstanding writing skills and solid project management experience with the ability to streamline ongoing projects across various workstreams.

This is an opportunity to help our client achieve successful communication deliverables and outcomes around an exciting and innovative line of new automobiles.

The Work:

·Client-facing with execution and oversight of projects around stakeholder and local media relations and events campaigns ensuring high quality and on-time deliverables

·Coordination of asset and content creation, including but not limited to press releases, editorial stories, legal claims, media responses and fact sheets

·Work with Marketing team to determine status of current assets, assets in need of development, and what teams will be responsible for creation

·Responsible for coordination of agency calls, meetings and agendas and recaps

·Media monitoring supervision and review

·Additional Ad hoc client and practice requests as needed

Experience that contributes to success:

·7+ years of previous public relations work experience

·Excellent project and team management skills with a proven ability to plan and prioritize work to meet commitments and identify, secure, and employ resources needed to achieve results

·Excellent client management skills

·Strong technical writing skills with high attention to detail

·Prior experience serving as a day-to-day account lead

·Ability to manage complex client and internal relationships diplomatically and consultatively

·Ability to think innovatively to develop creative solutions and new programs

·Team player, ready to roll up their sleeves in a collaborative environment

·Experience or interest in the automotive industry preferred

·Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

Perks of Working at Burson:

·Hybrid work environment that offers the flexibility and balance of working from home and going into the office

·Career growth opportunities through continued education, training & development courses, and Burson’s Career Pathing program

·Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community and accelerate their careers.

·Paid time off for vacation, sick and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes 9 paid holidays inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.

·12 weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care

·Wellness benefits including healthcare, vision, dental and pet insurance, as well as free virtual or in-person counselling for mental health.

·401K Savings and Investment Plans

·Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses

·WPP Employee Discount Program based on client roster

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson/Direct Impact does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

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Executive Vice President, Health and Wellness, Paid Media

Hybrid work structure, Ideally New York Based but open to other major metro areas

The Role

We are looking for a Senior Vice President (SVP), Paid Media, also known as Media Group Director, to join our best-in-class Digital Health team within Burson's reputable national Healthcare practice.

You will be responsible for leading client paid media programs toward stated client and company objectives as well as for the growth, management, retention, and satisfaction of multiple accounts. You will also:

• Partner with clients to address measured media landscape.

• Work with client stakeholders across multiple digital disciplines to propose, defend and grow media spend across all healthcare performance-based marketing channels.

• Collaborate with the larger digital health team and healthcare practice stakeholders

• Participate in the larger healthcare new business process and help to lead both paid-specific, organic growth and new business

• Partner with other senior leads on the paid media, digital and healthcare practice teams on operational, staffing, resourcing and team training activities

• Mentor junior members both within digital health team and larger healthcare practice

This is an opportunity for someone looking to take on a leadership role and help to evolve the current paid media landscape within the healthcare team and broader communications space. You are passionate about healthcare paid media and excited to be at the forefront in the pharmaceutical sector.

The Work:

• Be the primary strategic partner for assigned Healthcare clients related to paid media marketing across omnichannel activities (social, programmatic, endemic, search, HER, POC, HCP, patient, influencer, etc.)

• Develop a deep understanding of the clients’ brands and disease states and determine how paid media support and expansion can provide a benefit to their audiences
• Develop paid digital media strategy across platforms such as Facebook, Instagram, Snapchat, TikTok, X, LinkedIn, Reddit, Pinterest, YouTube, Sermo, Doximity, Phreesia and programmatic/endemic partners among others
• Develop relationships with important partners at all relevant paid media platforms

• Work with the integrated account team to manage client relationship as related to paid strategy, team and performance

• Establish new projects, grow client revenue
• Help to establish and support a growth/expansion vision for the paid media team
• Collaborate with other specialists and account team members to ensure consistency across campaigns
• Lead and contribute to new business development
• Partner with cross-WPP teams for information sharing and thought leadership
• Work with the digital health team to develop trainings for teams

Experience that contributes to Success:

• 12-15+ years of experience in paid social, media, or marketing agency environments

• Healthcare/pharmaceutical knowledge and industry background and interest a must; pharmaceutical experience preferred

• Paid media expertise in an agency setting, both paid media and PR/communications/marketing agency (latter preferred, not required)
• Advanced experience in planning across all channels in order to act as a technical expert for team members
• Deep knowledge of paid media platforms across HCP and consumer audiences
• Knowledge of statistical methods and testing methodology (preferred)
• Multichannel experience with search, social, display, programmatic, endemic, HER, POC and CTV (preferred)
• High competency level in deck writing/spreadsheet proficiency and MS Office with specific experience and strengths in Excel and PowerPoint 
• Experience growing teams/businesses
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

Burson Perks:

·       Hybrid work environment that offers the flexibility and balance of working from home and going into the office

• Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community and accelerate their careers.
• Paid time off for vacation, sick and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes 9 paid holidays inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
• 12 weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care
• Wellness benefits including healthcare, vision, dental and pet insurance, as well as free virtual or in-person counselling for mental health.
• 401K Savings and Investment Plans
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
• WPP Employee Discount Program based on client roster
• More information on benefits can be found Here. 

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $155,000 to $390,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

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Senior Account Executive, Influencer Specialist

New York Based but will consider other East Coast locations

We are looking for an Influencer Specialist (Senior Account Executive level) to join our Influencer team. This person will demonstrate a true passion for and understanding of influencer marketing, emerging digital platforms and how they can be leveraged as part of our clients’ strategies. You will help create influence strategy, contribute to campaign development, manage influencer identification and procurement, and conduct reporting. This is an opportunity to push boundaries and never accept the status quo when it comes to creative programs, brand campaigns or other marketing initiatives and have an impact on our influencer team.

Responsibilities:

• Provide best-in-class influencer marketing assistance specific to brand target consumer and marketing objective

• Identification, outreach, negotiation, project management and measurement of influencer programs.

• Create influencer briefing books for each partnership in collaboration with clients

• Establishing timelines and content deployment

• Influencer trainings and asset management

• Working with teams to ideate and execute multi-platform influencer programs leveraging trends and data driven insights

• Develop concepts and programs for a diverse client roster across different industries

• Partner with client and account teams across different functions to deliver impactful results

• Developing campaign reports across influencer and social by tracking and optimizing content (both paid and organic)
• Push boundaries and never accept the status quo when it comes to creative programs, brand campaigns or other marketing initiatives
• Stay on top of emerging technologies and trends across diverse audiences including millennial and Gen Z demographics – sharing your knowledge/learnings with a broader audience

Experience that contributes to your success:

• 2-4+ years of experience with a focus in the consumer influencer space; agency experience ideal
• Expert in both social platform and influencer nuances as it relates to strategy, influencer tiers, and verticals
• Ability to assess a client’s overall marketing mix and develop scaled multidimensional influencer programs (including paid, e-commerce, etc.)
• Excellent written and verbal communications skills along with strong attention to detail
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

Perks of working at Burson:

• Paid time off for vacation, sick and personal days, as well as Summer Fridays and a Flexible Holiday Policy with 9 paid holidays annually. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
• 12 weeks paid Parental Leave
• Wellness benefits including healthcare, vision, dental and pet insurance
• 401K Savings and Investment Plans
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
• Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program.
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at BCW and the outside community and accelerate their careers.
• More information on benefits can be found Here.

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice

https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice

https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $40,000 to $85,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome

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Account Director, Technology Communications - Lead the Narrative, Shape the Future

???? Own the Tech Story. Lead the Charge.

Passionate about tech and its power to change the world? As an Account Director at Burson, you'll be at the forefront of tech PR, crafting narratives that resonate with millions and build lasting reputations for industry giants and disruptors alike.

???? Your Mission, Should You Choose to Accept It:

• Be the Client Champion: Lead the strategic direction for your clients, understanding their goals and building trust as their go-to.
• Craft Winning Strategies: Develop and execute impactful campaigns that blend media and influencer relations, thought leadership, and creative storytelling.
• Master the Media Landscape: Cultivate strong relationships with top-tier tech and business media and secure impactful coverage that elevates your clients.
• Unleash Your Inner Storyteller: Develop compelling content – from strategic plans to thought leadership pieces – that captures attention and drives results.
• Mentor Future PR Superstars: Guide and inspire junior team members, fostering a collaborative and supportive environment where everyone can thrive.

???? You're Our Ideal Candidate If You:

• Live and Breathe Tech: You're a true tech enthusiast, always curious about the latest trends and innovations.
• Thrive as a Leader: You're a natural at inspiring teams, delegating effectively, and fostering a positive work environment.
• Have a Strategic Mind: You can analyze complex challenges, identify opportunities, turn data into action and develop creative solutions.
• Are a Master Storyteller: You can craft compelling narratives that resonate with diverse audiences and achieve specific goals.
• Love a Fast-Paced Environment: You thrive under pressure, juggle multiple projects with ease, and always deliver exceptional results – all while having fun.
• Are a humble learner: You are a “learn-it-all”, not a “know-it-all”, and want to work with a team that offers endless opportunities for leadership development and professional growth.
• Are a Global Team Player: You crush it working with teams, colleagues and clients across different offices and time zones.
• Master the Art of a Deck: You know how to build presentations that grab attention and drive hype.
• Like to Work Hard, Play Hard: You want to work with a fun, collaborative, supportive and high performing team.

???? You've Been There, Done That:

• You've been around the block and have 6+ years of experience in tech PR, with a proven track record of success.
• You have direct, hands-on experience with at least two of these industries: consumer electronics, semiconductors, automotive technology, or AI.
• You've launched devices and hardware, and know the ins and outs of product review programs.
• CES? You've been there, managed that, and have the results to prove it.
• You've led large-scale campaigns and know how to inspire a team to achieve amazing things.
• You've got a killer network of media contacts and industry influencers.

???? We Got You Covered: 

• Competitive compensation packages for salary and benefits.
• Hybrid work environment that offers the flexibility and balance of working from home and going into the office.
• Career growth opportunities through continued education, training & development courses, and Burson's Career Pathing program.
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community and accelerate their careers.
• Paid time off for vacation, sick and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes nine paid holidays inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year's Day.
• Twelve weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care.
• Wellness benefits including healthcare, vision, dental and pet insurance, as well as free virtual or in-person counselling for mental health.
• 401K Savings and Investment Plans.
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses.
• WPP Employee Discount Program based on client roster. 

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice

https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice

https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome

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Copywriter

New York Based but will consider other East Coast locations

The Role

We are looking for a Copywriter. A hands-on Creative Writer who will bring conceptual thinking, big ideas and crafted copywriting to our campaigns. The ideal candidate is a Creative Writer who can deliver visionary concepts that engage across channels, including paid advertising, earned media, social, film and digital. They will be a conceptual thinker and problem solver, with the agility to collaborate across creative teams.  They’ll also be someone with great copywriting skills, who can sell in an idea with a winning manifesto, create a strong narrative with a script and grab attention with campaign headline.

Burson Creative:

To develop creative communications campaigns for our clients across the earned, owned, paid and shared spaces, we turn to creative and design expertise to come up with original concepts that will break through the noise.

The Creative team works across the entire Burson client roster to ideate, develop and produce earned campaigns. Our work connects consumers and brands by creating campaigns and content that dig deeper and imagine more. We’ve gathered an intentionally disparate collection of designers, writers, producers, and other creators to give us the expertise to credibly deliver content and programming that can live across any and all platforms. And to that end, we look for people who love what they do and can roll up their sleeves to push our creative even further!

Responsibilities:

• Ideate creative from a project brief
• Write and edit client work across any and all platforms.
• Work with an art director to deliver creative-forward content as well as breakthrough brand campaign development
• Think strategically, conceptualize creative and see campaign concepts all the way
• Create compelling branded content with an ability to add value from idea writing
• Researching; mining for nuggets of inspiration that will help you form ideas
• Brainstorming; on your own and as part of a team
• Collaborating; shaping your ideas and bringing them to life in real-time with the help of creative directors, art directors, and designers – you’ll be working with a range of teams for multiple clients
• Writing; concepts, treatments, tactics, deck copy, maybe even the odd manifesto
• Reviewing; intelligently and energetically presenting your work to colleagues and clients and being receptive to collaboration and feedback
• Presenting; pitch and sell campaigns, activations, and ideas to internal teams and clients, developing the trust of all audiences.
• Learning; constantly improving your craft, sharpening your storytelling skills, and maturing as a creative.

Qualifications (Experience that contributes to your success):

• 2-4 years of experience writing and editing copy across various mediums
• Understanding of popular social networks – design, functionality, users, and brands that are doing it right
• Experience working with designers, strategists and producers to deliver content in all forms across any and all platforms
• Strong conceptual and brainstorming skills
• Exceptional communication skills within the agency team
• Very high attention to detail
• Excellent verbal, written, and presentation skills
• Portfolio; examples of your own writing for a variety of mediums that is clear, coherent, and compelling – ideally, these are examples of your own writing that bring to life ideas that you have created – you’ll score bonus points if these aren’t all traditional ‘ads’
• Curiosity; socially aware and up to date on current events and affairs. You’re always interested to find what is breaking in culture before it breaks in culture
• Humility; you support other people’s ideas like they were your own. You take direction with grace, and the next step with confidence.
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.

Perks of working at Burson:

• Paid time off for vacation, sick and personal days, as well as Summer Fridays and a Flexible Holiday Policy with 9 paid holidays annually. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
• 12 weeks paid Parental Leave
• Wellness benefits including healthcare, vision, dental and pet insurance
• 401K Savings and Investment Plans
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
• Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program.
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at BCW and the outside community and accelerate their careers.
• More information on benefits can be found Here.

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice

https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice

https://www.bursonglobal.com/p/california-recruitment-privacy-notice

The base salary for this position at the time of this posting may range from $40,000 to $85,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details:https://mywppbenefits.com/

#LI-FB1

See more jobs at BCW North

Apply for this job

Copywriter

The Role

We are looking for a Copywriter. A hands-on Creative Writer who will bring conceptual thinking, big ideas and crafted copywriting to our campaigns. The ideal candidate is a Creative Writer who can deliver visionary concepts that engage across channels, including paid advertising, earned media, social, film and digital. They will be a conceptual thinker and problem solver, with the agility to collaborate across creative teams.  They’ll also be someone with great copywriting skills, who can sell in an idea with a winning manifesto, create a strong narrative with a script and grab attention with campaign headline.

Burson Creative:

To develop creative communications campaigns for our clients across the earned, owned, paid and shared spaces, we turn to creative and design expertise to come up with original concepts that will break through the noise.

The Creative team works across the entire Burson client roster to ideate, develop and produce earned campaigns. Our work connects consumers and brands by creating campaigns and content that dig deeper and imagine more. We’ve gathered an intentionally disparate collection of designers, writers, producers, and other creators to give us the expertise to credibly deliver content and programming that can live across any and all platforms. And to that end, we look for people who love what they do and can roll up their sleeves to push our creative even further!

Responsibilities:

• Ideate creative from a project brief
• Write and edit client work across any and all platforms.
• Work with an art director to deliver creative-forward content as well as breakthrough brand campaign development
• Think strategically, conceptualize creative and see campaign concepts all the way
• Create compelling branded content with an ability to add value from idea writing
• Researching; mining for nuggets of inspiration that will help you form ideas
• Brainstorming; on your own and as part of a team
• Collaborating; shaping your ideas and bringing them to life in real-time with the help of creative directors, art directors, and designers – you’ll be working with a range of teams for multiple clients
• Writing; concepts, treatments, tactics, deck copy, maybe even the odd manifesto
• Reviewing; intelligently and energetically presenting your work to colleagues and clients and being receptive to collaboration and feedback
• Presenting; pitch and sell campaigns, activations, and ideas to internal teams and clients, developing the trust of all audiences.
• Learning; constantly improving your craft, sharpening your storytelling skills, and maturing as a creative.

Qualifications (Experience that contributes to your success):

• 2-4 years of experience writing and editing copy across various mediums
• Understanding of popular social networks – design, functionality, users, and brands that are doing it right
• Experience working with designers, strategists and producers to deliver content in all forms across any and all platforms
• Strong conceptual and brainstorming skills
• Exceptional communication skills within the agency team
• Very high attention to detail
• Excellent verbal, written, and presentation skills
• Portfolio; examples of your own writing for a variety of mediums that is clear, coherent, and compelling – ideally, these are examples of your own writing that bring to life ideas that you have created – you’ll score bonus points if these aren’t all traditional ‘ads’
• Curiosity; socially aware and up to date on current events and affairs. You’re always interested to find what is breaking in culture before it breaks in culture
• Humility; you support other people’s ideas like they were your own. You take direction with grace, and the next step with confidence.
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.

Perks of working at Burson:

• Paid time off for vacation, sick and personal days, as well as Summer Fridays and a Flexible Holiday Policy with 9 paid holidays annually. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
• 12 weeks paid Parental Leave
• Wellness benefits including healthcare, vision, dental and pet insurance
• 401K Savings and Investment Plans
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
• Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program.
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at BCW and the outside community and accelerate their careers.
• More information on benefits can be found Here.

About Burson:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit www.bursonglobal.com.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Recruitment Privacy Notice

https://www.bursonglobal.com/p/recruitment-privacy-notice

California Recruitment Privacy Notice

https://www.bursonglobal.com/p/california-recruitment-privacy-notice

#LI-FB1

See more jobs at BCW North

Apply for this job