The Basics:

TheRegional MarketingManager,SLED isresponsible for working closely with sales leaders to create and execute high-touchmarketingprogramsgeared towards state and local agencies as well as educational institutions.  TheRegionalMarketing Manager,SLED is responsible for generatingquality pipelinefrom both direct and partner channels, and progressingprospects through the sales cycles, while remaining focused on customer retention and expansion programs as well.  

The ideal candidate will be passionate about supporting creative andeffective activitiesthat generatenew interest from our target audience, as well as community-oriented events for our existing customers in the market.   Day-to-day responsibilities will include supporting and executing a variety of fieldand partnermarketing initiatives and iterating on current event programs based on results/outcomes.  

What you’ll do:

• Coordinate territory planning and execution with sales & marketing stakeholders to build marketing event and program calendar to increase awareness, drive engagement, generate leads, and support conversion rates.  
• Buildapartner strategy along with partner teamas well as manage and execute theplan   
• Strategize, build and execute integrated field campaigns that involve email marketing, direct mail, digital, social and other channels as you see fit.  
• Manage all aspects of event coordination including strategy, event messaging, signage, giveaways, contract negotiation, vendor relations, site selection, registration, agenda scheduling, staffing, on-site production, F&B, & logistics.  
• Elevate Tanium brand awareness by executing in-region marketing campaigns, tied to corporate marketing initiatives.  
• Research industry events and marketing/campaign opportunities and evaluate sponsorship based on Tanium’s objectives and target audience.  
• Conduct post-event/campaign evaluations and ROI analysis; report and share results and recommendations with sales team and marketing teams.  
• Successfully prioritize and manage multiple projects simultaneously while meeting deadlines and budgets.  

We’re looking for someone with:

• Education: BA/BS or equivalent industry experience required  
• Minimum of 5-7 years of relevant experience required  
• Minimum 2-4 years of experience with working with state and local government agencies, educational institutions, and public sector partners and distributors
• Proven experience with Salesforce.com and Marketo is desired 
• Proven ability to develop marketing strategies and end-to-end programs that will fulfill strategic goals  
• Strong relationship skills with the ability to manage relationships at all levels of the organization 
• Enthusiastic and motivated self-starter with a proven ability to prioritize and manage multiple projects simultaneously while having acute attention to detail 
• Team player with proven track recordin working effectively with cross-functionalteams 
• Strong written and verbal communication skills 
• The ability to travel domestically is required 

About Tanium 

Tanium, the industry’s only provider of converged endpoint management (XEM), leads the paradigm shift in legacy approaches to managing complex security and technology environments. Only Tanium protects every team, endpoint, and workflow from cyber threats by integrating IT, Operations, Security, and Risk into a single platform that delivers comprehensive visibility across devices, a unified set of controls, and a common taxonomy for a single shared purpose: to protect critical information and infrastructure at scale. Tanium has been named to the Forbes Cloud 100 list for six consecutive years and ranks on Fortune’s list of the Best Large Workplaces in Technology. In fact, more than half of the Fortune 100 and the U.S. armed forces trust Tanium to protect people; defend data; secure systems; and see and control every endpoint, team, and workflow everywhere. That’s the power of certainty. Visit www.tanium.com and follow us on LinkedIn and Twitter.

On a mission. Together. 

At Tanium, we are stewards of a culture that emphasizes the importance of collaboration, respect, and diversity. In our pursuit of revolutionizing the way some of the largest enterprises and governments in the world solve their most difficult IT challenges, we are strengthened by our unique perspectives and by our collective actions.   

We are an organization with stakeholders around the world and it’s imperative that the diversity of our customers and communities is reflected internally in our team members. We strive to create a diverse and inclusive environment where everyone feels they have opportunities to succeed and grow because we know that only together can we do great things. 

Each of our team members has 5 days set aside as volunteer time off (VTO) to contribute to the communities they live in and give back to the causes they care about most.   

What you’ll get

The annual base salary range for this full-time position is $85,000 to $260,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience. 

In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.

For more information on how Tanium processes your personal data, please see our Privacy Policy

​​About the Role:

We’re looking for a Manager, Lifecycle Marketing to join our growing CRM team. You’ll report to the Sr. CRM Manager. In this role, you will develop CRM marketing strategies to support engagement and retention and manage CRM campaigns through a highly collaborative cross-functional process. This person will manage the day-to-day, hands-on creation, implementation, and optimization of retention-focused email, SMS, and push notification campaigns for the Hair, Mental Health & Skin Categories. The ideal candidate is passionate about the end-to-end customer journey, is data-driven, is a natural at customer-focused marketing, and is relentless at pursuing optimization opportunities, testing, and creative ideation to build a world-class retention program.

You Will:

• Own execution of retention-focused CRM initiatives for hair, mental health & skin categories, including ideation, briefing, creative, managing timelines, pulling audiences, segmentation, scheduling/set-up, and post-send reporting.
• Maintain customer journey maps for retention communication journey and ensure maps are regularly updated to reflect current state of live flows.
• Partner with product marketing, product, creative, and integrated marketing, this person will be responsible for driving projects forward, ensuring they support both the marketing and product roadmaps and OKRs
• Continuously conduct A/B tests and analyze results to garner insights to improve engagement, and optimize for key revenue drivers, and customer retention, especially in always-on triggered programs (flows).
• Monitor content KPI metrics, conduct data analysis, and generate reports to evaluate content effectiveness and make data-driven decisions.
• Ensure high quality and error-free implementation, testing and QA of email marketing campaigns.
• Partner with CRM leads for other business verticals, including Sex & Weight Management, to uncover cross-vertical opportunities and maximum production efficiency.

You Have:

• Bachelor’s Degree, MBA a plus
• 5+ years experience in direct-to-consumer lifecycle management experience including email, in-app, push, and SMS, subscription experience a plus
• A proven track record of driving lifecycle marketing strategy with expertise in retention activities at scale
• Ample experience working with and influencing cross-functional partners (product, design, copywriting)
• Hands-on experience with Braze, Iterable, Marketo, or similar ESP
• Excellent organizational and prioritization skills, and attention to detail.
• Strong campaign management and problem-solving skills
• Strong analytical background with experience using various testing methodologies with experience in data-driven marketing
• Ability to drive experimentation focused on core success metrics 
• Knowledge of HTML, CSS and email client basics
• Experience managing robust testing roadmaps
• Ability to communicate the benefits of strategies to business audiences of all levels
• Experience driving multiple projects and prioritizing in a fast-paced environment
• Eagerness to be hands-on and proactive
• Strong desire and curiosity to learn
• An in-depth understanding of the healthcare, wellness, or CPG industry a plus 
• Knowledge of FDA & HIPAA regulations a plus

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• Employee discounts on hims & hers & Apostrophe online products
• 401k benefits with employer matching contribution
• Offsite team retreats

#LI-Remote

​​About the Role:

We’re looking for a Lifecycle Marketing Associate to join our growing CRM team. You’ll report to the CRM Manager and partner with cross-functional stakeholders to build and execute strategic conversion and retention campaigns. This person will support the hands-on creation, implementation and optimization of retention focused email, sms, push notification and in-app messages. The ideal candidate is passionate about the end-to-end customer journey, is a natural at empathizing with the customer and is relentless at finding the qualitative and quantitative feedback you need to build a world class retention program.

You Will:

• Support execution of retention focused CRM initiatives including ideation, briefing, creative, managing timelines, pulling audiences, segmentation, scheduling/set-up, and post-send reporting
• Maintain customer journey maps for retention communication journey and ensure maps are regularly updated to reflect current state of live flows
• Guide segmentation, targeting, and contact strategies (e.g. cadence & frequency) to maximize retention and LTV
• Continuously conduct A/B tests and analyze results to garner insights to improve engagement, retention and LTV
• Ensure high quality and error-free implementation, testing and QA of email marketing campaigns
• Partner with CRM leads for other lifecycle stages to build cohesive and efficient customer journey

You Have:

• Bachelor’s degree in marketing or related field
• 1-2 years experience in CRM & lifecycle marketing, subscription experience a plus
• Hands-on experience with Braze, Iterable, Marketo or similar ESP
• Excellent organizational and prioritization skills, and attention to detail
• Strong campaign management and problem solving skills
• Analytical thinker with experience in data-driven marketing
• Experience working cross functionally with various teams
• Ability to drive experimentation focused on core success metrics
• Working knowledge of HTML, CSS and email client basics
• Eagerness to be hands-on and proactive
• Strong desire and curiosity to learn
• Understanding of the healthcare, wellness, or CPG industry a plus
• Knowledge of FDA & HIPAA regulations a plus

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• Employee discounts on hims & hers & Apostrophe online products
• 401k benefits with employer matching contribution
• Offsite team retreats

#LI-Remote

At Vidyard, we make life easier for sellers, marketers and corporate communicators. Our video messaging tools, digital sales room platform, and other products are used by Microsoft, LinkedIn, and thousands of other companies. We're passionate about elevating our customers, our teammates, our communities, and ourselves.

About the Role

Vidyard is looking for a Senior Performance Marketing Manager (12 month contract) to join our Demand Generation team. Reporting to the Manager, Demand Generation, you will lead our performance marketing efforts to drive user acquisition, conversion, revenue growth, and improve campaign efficiency. 

This role is pivotal in shaping Vidyard's future by developing and executing data-driven strategies across paid channels, collaborating closely with cross-functional teams, and continuously optimizing our paid media program for maximum impact. As a senior member of the team, you will have the opportunity to not only make a significant impact on Vidyard's growth trajectory but also to grow your career in a dynamic and fast-paced environment where we drive change together.

This is a remote role open to candidates located in Canada.

About the Team

Our Demand Generation Team is responsible for expanding Vidyard’s market footprint through targeted digital marketing and demand generation programs. We are a growing team of 4, focused on sourcing, capturing, and nurturing demand and pipeline for both our sales-led and product-led businesses.

What You’ll Work On

• Develop and execute comprehensive performance marketing strategies across paid channels such as SEM, paid social, display, and video.
• Own the end-to-end build and management of campaigns, including budget allocation, targeting, ad creative development, and performance tracking.
• Analyze campaign performance data to identify trends, insights, and optimization opportunities, and implement strategies to improve ROI and lead quality.
• Surface experimentation opportunities to iterate and improve campaign performance.
• Collaborate with cross-functional teams, including product marketing, content marketing, and sales, to align campaign messaging, creatives, and objectives with overall business goals.
• Work closely with business operations to develop and refine attribution models and recurring reports and dashboards.
• Communicate program results to cross-functional stakeholders.
• Lead day-to-day communications with third-party vendors and platform representatives to resolve issues, build roadmaps, and facilitate program success.
• Stay ahead of industry trends, best practices, and emerging technologies in performance marketing to drive innovation and competitive advantage.

What You’ll Bring to this Role and Your New Team:

• 5+ years of hands-on experience in performance marketing, with a proven track record of driving user acquisition and revenue growth through paid channels.
• Strong analytical skills with proficiency in data analysis using tools such as Looker, Excel or similar platforms.
• Knowledge of how first-party data, conversion tracking, and attribution models work together.
• Expertise in managing and optimizing campaigns across multiple paid channels, with a focus on maximizing ROIs and lead quality.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders at all levels.
• Creative problem solver with a passion for testing new ideas and iterating on strategies to drive continuous improvement.
• Strong attention to detail.
• Results-oriented mindset with a focus on driving measurable business outcomes and delivering against growth targets.

Preferred Tech Stack

• Google Ads (including Google Display Network, YouTube, PMax)
• LinkedIn Ads
• Facebook Ads Manager
• Marketing automation platforms (e.g. Marketo)
• CRM platforms (e.g. Salesforce)
• Data analytics tools (e.g. Looker, Excel)
• First-party data software (e.g. Switch Growth)

Job descriptions can be overwhelming. At Vidyard we are motivated to drive change togetherand deeply value the unique experiences, abilities and opinions you possess, so if this role sounds like your next adventure, but you don’t feel entirely qualified, apply! We value candidates who own it, and if you’re relentlessly resourceful too, you might be exactly who we are looking for. 

As we also value user obsession, we prioritize our users, customers and community so you can expect to hear from our team even if you are not selected to move forward.

What You’ll Love about Vidyard:

• Competitive pay
• Comprehensive, flexible benefits on day one*
• Wellness allowance to spend on what's important to you 
• Flexible hours + unlimited vacation + programs to support travel while working, enabling you to live your best life
• Access to Inkblot, a digital mental health platform + $1,500/person/year for mental health coverage*
• Allowance to support your ongoing growth and development
• Parental leave top-up
• Paid volunteer hours
• Employee resource groups to empower and drive change at Vidyard and in our communities
• RRSP match*
• Stock options
• Flexible holiday program
• Home office stipend 
• Flexibility to work in the place that brings out your best: whether you thrive in the comfort of your home office, or are local to, and prefer the energy of our collaboration space in Kitchener, Ontario, Canada, there is flexibility for all.  Although we default to remote-first there will be occasional in-person meetings/events purposefully designed for connection and collaboration.

We thank all applicants for your interest in Vidyard. Only those applicants selected for an interview will be contacted. Unsolicited resumes from Agencies will not be accepted.

Vidyard is an equal opportunity employer. Applicants who require reasonable accommodation to complete the application and/or interview process should notify us atrecruitment@vidyard.com.

***This position will ideally sit in the AZ, CA, WA, OR***

Anaplan is hiring anENTERPRISE ACCOUNT EXECUTIVE for our Consumer Packaged Goods (CPG) Vertical. In this role, you will take your proven track record of selling sophisticated technology solutions and account management and sell an incredibly versatile platform. Our sales team is helping industry leaders understand the impact of Anaplan products and how our connected planning solution is ending siloed decision-making. You will help our customers achieve their immediate business goals while setting their business up for the future. 

Overview:

We are currently seeking a dynamic and motivated individual to join the Product Marketing team at Recharge. This person will drive our strategy, value proposition and marketing efforts for high-growth potential segments. The ideal candidate will play a critical role in shaping and executing targeted marketing initiatives, leveraging a deep understanding of product value propositions, the competitive landscape and market demands. 

What You’ll Do:

• Live by and champion our organizational values: Accountability, Collaboration, Iteration & Details.

• Develop, orchestrate, and execute holistic ABM strategies and programs, encompassing 1:1, 1:few, and 1:many initiatives, as well as executive and industry programs.

• Become a product and market expert to drive thoughtful go-to-market strategies, collaborating closely with the Product team.

• Partner with Account Executives and Sales Development Representatives to impact outreach effectiveness and efficiency through research, enablement, presentation and sequence reviews.

• Collaborate closely with Marketing and Sales teams to define and prioritize short and long-term programs and campaigns to drive engagement in key accounts.

• Take responsibility, along with counterparts in Sales, for consistently achieving new sales pipeline targets quarterly.

• Work closely with Customer Success to ensure new product launches are adopted by top customers.

• Measure performance metrics and provide actionable recommendations to enhance our roadmap and growth, utilizing data insights to influence future strategy.

• Define, monitor, and analyze metrics for campaigns to ensure strategic goals are met, leveraging data insights to influence future strategy.

• Participate in industry and company-hosted conferences and events.

What You’ll Bring:

• Minimum of 4 years of Product Marketing and/or Account-Based Marketing experience, including a track record of developing Enterprise marketing programs. 

• Involvement in competitive intelligence programs for a technical product. 

• Experience partnering with Sales, SDR, and events teams for pipeline and revenue targets. 

• Familiarity with CRM and MAP software (e.g., Salesforce, Marketo, HubSpot), ABM, and sales intelligence technologies (e.g., 6sense, Demandbase, Clearbit, ZoomInfo, Apollo).

• Experience supporting sales teams with 1:1 and 1:few campaigns and presentations.

• Highly organized and strong attention to detail with a motivated, self-starter attitude.

• Demonstrated ability to organize and lead cross-functional project teams for impactful go-to-market launches.

• Ability to work independently as well as in a team-oriented environment.

• Experience in ecommerce technology is a plus.

• Willingness to travel as needed.

The Role:

As a Growth Content Marketing Manager at Podium, you'll play a pivotal role in driving the success of local businesses by managing a comprehensive content strategy. In this position, you will take charge of a full-funnel blog calendar and SEO-focused editorial strategy, producing / editing high-quality content that resonates with our target audience. You will collaborate with the in-house SEO team and external agency partners to optimize content for "target keywords" and oversee a team of freelancers to maximize content production.

Your responsibilities will also include developing key content for Podium’s website and marketing initiatives, managing a social media editorial calendar that drives engagement and conversion and Collaboration with channel leaders across marketing and sales, Product Managers, Design and Engineering, and regular communication and reporting to leadership on content performance and strategy, and operating in a high accountability, high velocity setting are key components of this role.

Key Responsibilities:

• Leadership of Editorial Strategy : Oversee a full-funnel blog calendar and SEO-focused strategy, producing 60-100 high quality monthly articles. Collaborate with the SEO team to implement strategies that boost SERP rankings, traffic, and conversions. Manage a team of freelancers.
• Website and Marketing Content:partner with marketing / product stakeholders to develop hard hitting copy for Podium.com and marketing content (webinars, video scripts, direct mail)
• Customer & Product Knowledge:develop an exceptional understanding of our target customer and industries as well as a comprehensive understanding of Podiums’ products and value propositions. 
• Social Media Engagement:Develop and manage a social media editorial calendar, crafting compelling content to drive engagement and attract high-intent prospects to Podium.
• Cross-functional Collaboration: Work with channel leaders across marketing and sales to develop content that aligns with business growth and customer engagement goals. Collaborate with Product Managers to publish articles about product updates.
• SEO Optimization: Implement strategies, including content optimizations and experiments, to increase the impact of the organic search channel for target keywords.
• Performance Reporting:Regularly present to leadership on content performance and strategy, helping to establish quarterly and annual content and SEO OKRs.

Qualifications and Skills:

• Strong Writing and Editing: Exceptional writing and copy editing skills to produce compelling and high-quality content.
• SEO and Marketing Expertise: Proven experience in SEO and marketing or journalism, with the ability to optimize content for search engines.
• Technical Proficiency: Familiarity or willingness to learn tools such as GA4, Salesforce, Marketo, WordPress, Ahrefs, Canva, Asana, and Google Suite.
• Cross-functional Communication:Ability to collaborate and communicate effectively across different functions and with leadership.
• Organizational Skills: Extremely organized and skilled project manager capable of handling multiple projects and requests simultaneously.
• Content Strategy Experience: Previous experience managing an editorial calendar and executing an organic content strategy.
• Effective Communication: Strong and effective communication skills, both written and verbal, to convey content success and strategies.
• Customer Focus: Product-minded and customer-obsessed, with a commitment to ensuring content is hyper-relevant and valuable to Podium's customers and key verticals.

High velocity: passion for continuous improvement and for delivering work at a fast pace, without sacrificing quality.

BENEFITS

• Open and transparent culture 
• Life insurance, long and short-term disability coverage
• Paid maternity and paternity leave
• Fertility Benefits
• Generous vacation time, plus three 4-day summer holiday weekends
• Excellent medical, dental, and vision benefits
• 401k Plan with competitive company matching
• Bi-annual swag drops with cool Podium gear and apparel 
• A stellar HQ (Utah) gym with local professional coaches and classes offered
• Onsite HQ (Utah) child care center, subsidized for employees
• Additional benefits for fully remote employees

Podium is an equal opportunity employer. Podium provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status or veteran status.

No Agency Submissions Accepted.

About the Team:

The Marketing team creates and develops Illumio’s global brand, helps drive revenue, and enables the Sales team’s future success. We are building on our position as a Zero Trust Leader to help more organizations stop cyberattacks and ransomware from spreading into cyber disasters.   

We are known in the industry for our category-building approach to solving customers’ problems and we achieve this by working together as a tight-knit team both within Marketing and across the company. Come join one of the most creative, innovative, and fun marketing teams. You will find new opportunities to do your best work and the freedom to set your own goals and define your path to success!  

Why would you love this job?

You will be instrumental in supporting the execution and optimization of all things ABM at Illumio. The ideal candidate will not only shape the ABM program but will drive Hands-on and High-level guidance for Marketing and Sales stakeholders. 

This individual should have a strategic, customer-focused mindset and a successful track record of fostering valuable partnerships with cross-functional teams. The Senior Manager, ABM will be focused on helping build pipeline in top-tier accounts and realizing the lifetime value of customer accounts to drive expansion. 

They are responsible for working cross-functionally (Sales leadership, Digital and Web Marketing, Campaigns, Corp Comms, and Marketing Ops) to build ABM programs that align to specific account objectives and key executive engagement. In this role, you will also work with our ADR and Sales teams to design, build, implement, measure, and optimize custom, account-centric programs through multiple verticals and industries. 

If you’re creative, goal-driven, self-motivated, and love working in a fast-paced environment, we want to meet you!

What You’ll Do

• Drive and own the development of a global ABM strategy, processes, and execution

• Employ a data-driven approach to develop 1:1 and 1: few programs

• Analyze target accounts to determine the optimal tactical mix; this includes digital, events, social media, and anything else you’ve seen work in the past

• Customize marketing assets and develop initiatives that align with the customer needs, personas, and sales-buying stage

• Partner with Sales to implement ABM into account-level pipeline generation plans, develop and maintain comprehensive account profiles and target personas, and develop account and contact-level insights to enrich accounts

• Execute programs, measure results, and use data to adjust and optimize future results

• Monitor and analyze performance through to qualified pipeline, using the data to adjust and optimize future outcomes and results

• Build “ABM as a service” programs that can be executed where appropriate at a geo or regional level by Field Marketing

• Partner with Marketing Ops to build ABM campaign reporting

• Coordinate with GTM Programs and Product Marketing to create quarterly ABM Campaign Calendar

• Work with the Demand Gen Campaigns team to coordinate messaging across email, ad and social channels

• Ability to work cross-functionally to serve as virtual team lead

• Proven organizational skills and ability to set up workflow systems and processes

What will you need to have?

• 10+ years of relevant work experience in marketing with B2B technology companies

• 7+ years of hands-on, ABM experience (preferably in B2B and security)

• Proven track record of planning and executing high-performing, detail-intensive campaigns

• Working knowledge of marketing channels and how/when to activate each

• You are creative with a curious mind, always looking to learn new things, and never afraid to ask questions

• Experience with tools like 6Sense, Google, LinkedIn Sales Navigator, Marketo, Drift, DOMO and Salesforce

• Highly organized and proficient at managing multiple projects at the same time

• You are metrics-driven (and like looking at the data!) and aren’t afraid to dig into Excel to build and share out reporting

• Salesforce chops to be able to build dashboards is a nice to have

• Hands-on experience working directly with Customer Success, Senior Sales Leadership, Account Executives, and ADR/SDR Teams

About Illumio:

Illumio, the pioneer and market leader of Zero Trust segmentation, prevents breaches from becoming cyber disasters. Illumio protects critical applications and valuable digital assets with proven segmentation technology purpose-built for the Zero Trust security model. Illumio ransomware mitigation and segmentation solutions see risk, isolate attacks, and secure data across cloud-native apps, hybrid and multi-clouds, data centers, and endpoints, enabling the world’s leading organizations to strengthen their cyber resiliency and reduce risk.

Illumio believes that an environment of unique backgrounds, experiences, viewpoints, and individual contributions drives our success and makes us stronger together. We are dedicated to creating and maintaining a diverse culture and emphasizing inclusion and belonging. 

Pay Range:

$150,000  USD - $180,000 USD 

The pay range for this job level is a general guideline only and not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) responsibilities of the job, education, location, experience, knowledge, skills, abilities, as well as internal equity, alignment with market data, or applicable laws.

Benefits:

At Illumio we offer a wide range of benefits to our eligible team members. Our benefit programs vary by location and can include Medical, Dental, Vision Coverage – Health and Dependent Savings Accounts – Life and Disability Programs – Paid Parental Leave – Voluntary Benefit Programs – Company Sponsored Wellness Program – Wellness Reimbursement Program - Retirement Savings – Equity Opportunities – Paid time off and Paid Holidays – Employee Incentive Program. #LI-CS1 #LI-REMOTE

The Role

Modern Health is looking for an experienced Senior Demand Generation Specialist to refine existing marketing channels and develop new campaigns to help us generate new qualified pipeline, accelerate enterprise deals, and grow revenue. You will be key in optimizing our existing inbound and outbound demand generation programs across email, web, content, events, and outbound. This is a highly collaborative, hands-on, and metrics-oriented role for an individual who loves testing demand generation tactics, but also has a proven track record of supporting GTM teams in ABM programs and developing strong demand generation strategies. 

The ideal candidate will have strong experience in deploying account-based marketing (ABM) strategies and tactics that drive pipeline for the business including new business revenue, upsell motion and/or development of partnership channel. This role will be part of the growth team at Modern Health which embraces a high-speed and customer-driven culture.

This position is not eligible to be performed in Hawaii.

What You’ll Do

• Develop and execute campaigns to drive pipeline growth and closed revenue leveraging key channels such as webinars, events, content marketing, paid media, website chat, videos, social media, and email marketing
• Partner with Demand Generation Team to deliver on monthly and quarterly MQAs, Meetings, and SQOs by deploying 1: few and 1:many campaigns
• Collaborate with RevOps and Analytics Team to leverage our technology stack to measure, track, and analyze performance across the full sales cycle 
• Build, execute, and test acquisition processes against different personas, size segments, and industries within territory and non-territory accounts
• Collaborate with external agencies and technology vendors to execute on-demand generation programs

Who You Are

• ABM Campaign Guru: 3+ years of digital marketing, virtual events, and demand generation experience in a B2B technology background in an Enterprise sales motion. Proficient in Demandbase One and Salesforce. Working knowledge of Marketo, Zoom Webinars, Vidyard/Vimeo, and Qualified/Drift
• Strategic Thinker with Executing Approach: Strong analytical and quantitative skills with a demonstrated track record of making data-driven decisions to continually optimize and drive customer acquisition, engagement, and retention
• Project Manager: Exceptional at crafting project plans from internal stakeholders and business strategy, then communicates to the greater Marketing Team and organization with updates, metrics, learnings, and success stories
• Adaptable Team Player: Thrive in fast-paced environments, manage multiple projects, and effectively collaborate remotely; self-starter with the ability to work individually and cross-functionally
• Growth Mindset: Eager to learn, adapt, and make a tangible impact on our scaling operations

Bonus Points

• Experience with Customer Upsell motion and/or Partnership Channel Marketing
• Experience with Looker/Tableau, Outreach, data appending tools (Apollo, Zoominfo, Clearbit), or Pathfactory
• Startup experience

Benefits

Fundamentals:

• Medical / Dental / Vision / Disability / Life Insurance 
• High Deductible Health Plan with Health Savings Account (HSA) option
• Flexible Spending Account (FSA)
• Access to coaches and therapists through Modern Health's platform
• Generous Time Off 
• Company-wide Collective Pause Days 

Family Support:

• Parental Leave Policy 
• Family Forming Benefit through Carrot
• Family Assistance Benefit through UrbanSitter

Professional Development:

• Professional Development Stipend

Financial Wellness:

• 401k
• Financial Planning Benefit through Origin

But wait there’s more…! 

• Annual Wellness Stipend to use on items that promote your overall well being 
• New Hire Stipend to help cover work-from-home setup costs
• ModSquad Community: Virtual events like active ERGs, holiday themed activities, team-building events and more
• Monthly Cell Phone Reimbursement

The Role

We’re looking for a Marketing Tech & Ops expert to optimize our marketing infrastructure and drive data-driven insights for accelerated growth. You'll own our Marketo instance, collaborate across the organization, and transform campaign data into actionable strategies that power our revenue engine. This is a chance to leave your mark on a scaling company on a path to profitability/IPO by refining our execution, reporting, and overall marketing operations efficiency.

We believe in building a diverse and inclusive team to support our mission of mental well-being. If this role excites you, please apply!

This position is not eligible to be performed in Hawaii.

What You’ll Do

• Campaign Execution: Collaborate within the Demand Gen team to build and launch seamless marketing programs across email, webinars, events, videos, website chat, Pathfactory, and paid media
• Own Marketo: Maintain our instance, identify improvements, and ensure optimal performance to support a robust campaign calendar
• Drive Data-Backed Insights: Monitor, analyze, and report on marketing campaign effectiveness, tying results directly to business objectives
• Optimize Lead Flow: Maintain our attribution model, enhance our ABM account scoring/routing, and help boost pipeline conversion rates
• Report on Impact: Deliver regular KPI reports and translate marketing data into insights for decision-makers
• Collaborate for Success: Partner with RevOps, Sales, Partnerships, and Analytics to streamline processes, identify growth opportunities, and complete system integrations
• Creative Problem-Solving Skills:There are many ways to approach a problem, and we’ll expect you to choose the one that’s most likely to get a favorable outcome
• Champion Data Integrity: Uphold database quality standards and implement best practices across our MarTech stack

Who You Are

• Marketo & SaaS Expert: 3+ years in enterprise/SaaS marketing, with at least 2+ years of hands-on Marketo/Hubspot experience; must have performed as a Marketo system owner within an organization
• Systems Thinker: Salesforce expert, comfortable with SFDC integrations and analyzing data across the MarTech stack to define metrics
• Process-Driven Optimizer: Passionate about operational excellence, change management, and building best-in-class frameworks
• Data Translator: Can analyze campaign results and provide clear strategic and tactical recommendations to drive action
• Adaptable Team Player: Thrive in fast-paced environments, manage multiple projects, and effectively collaborate remotely; self-starter with the ability to work individually and cross-functionally
• Growth Mindset: Eager to learn, adapt, and make a tangible impact on our scaling operations

Bonus Points

• Experience inheriting a Marketo instance and successfully enhancing it
• Experience with Looker/Tableau, Demandbase, Outreach, data appending tools (Apollo, Zoominfo, Clearbit), Pathfactory, Qualified, or Vidyard
• Startup experience

Benefits

Fundamentals:

• Medical / Dental / Vision / Disability / Life Insurance 
• High Deductible Health Plan with Health Savings Account (HSA) option
• Flexible Spending Account (FSA)
• Access to coaches and therapists through Modern Health's platform
• Generous Time Off 
• Company-wide Collective Pause Days 

Family Support:

• Parental Leave Policy 
• Family Forming Benefit through Carrot
• Family Assistance Benefit through UrbanSitter

Professional Development:

• Professional Development Stipend

Financial Wellness:

• 401k
• Financial Planning Benefit through Origin

But wait there’s more…! 

• Annual Wellness Stipend to use on items that promote your overall well being 
• New Hire Stipend to help cover work-from-home setup costs
• ModSquad Community: Virtual events like active ERGs, holiday themed activities, team-building events and more
• Monthly Cell Phone Reimbursement

Your impact

Sr. Manager, Federal Marketing is a key leader who will be responsible for coordinating and managing a comprehensive marketing approach for the US public sector, primarily field & account-based marketing, but also strategic thought leadership, content, social media, and more.

You will report directly to the Sr. Director, Revenue Marketing and, together, build Handshake’s first federal marketing strategy. This is a highly visible role where you'll have the opportunity to build from the ground up and own the strategy, execution, and optimization of integrated initiatives that drive awareness, engagement, and expansion into key large federal accounts.

In this role you will work closely with the Federal Sales team to ensure alignment to both near-term opportunities and long-term growth strategies. You’ll also work within the broader Marketing team, including demand generation, content/thought leadership/research marketing, product marketing, and marketing operations to engage, delight and retain federal customers. 

Your role

Your experience

• 7+ years of B2B integrated marketing and planning experience with 3+ years experience in Federal and State & Local market segments.

• Direct experience designing and building field-focused marketing programs across digital, first & third party events with the federal government 

• Experience running hosted and 3rd party virtual events & webinars for different personas 

• Deep understanding of federal personas and the federal purchasing and procurement process 

• Dependable with strong project management and organization skills with an ability to develop and deliver marketing programs within an ever-evolving environment

• Excellent verbal and written communication skills, the ideal candidate has great interpersonal skills and finds it easy to communicate with team members at all levels of the organization

• Experience with the following technologies:

• Google Suite (Docs, Slides, Sheets)

• Salesforce 

• Marketing Automation: Marketo, Eloqua, HubSpot, Pardot (or similar)

• Virtual Event Platforms: Hopin, Goldcast, Zoom Webinar

• Experience with ABM, digital marketing, demand gen and high touch/concierge executive programs is a plus 

Compensation range

• $150,000 - $175,000

About Pantheon

Pantheon is the WebOps platform for websites that deliver extraordinary results. We believe in putting the magic of the internet in everyone’s hands. That’s why we’re so passionate about helping developers, IT and marketing develop, test, and release website changes faster and more reliably so they can build and maintain websites that create value for their organizations. Our cloud native software makes it easy to securely manage a single website or thousands of websites across multiple teams in one platform.

Pantheon’s core values are Trust, Teamwork, Passion, and Customers First. At Pantheon, we work hard and play harder, valuing individuality, humor, and balance. We're enthusiastic participants in several open-source communities and have real relationships with many of our most active customers. If all of this sounds interesting to you, read on!

The Role

The Director of Field, Partner, and Digital Marketing will be a key member of the Marketing organization. Our ideal candidate will lead the strategy and execution for all field and partner marketing including corporate conferences, partner events, webinars, and demand generation programs working cross-functionally with sales, marketing, product, and executive teams to deliver success. In addition, this person will create co-marketing programs for key agency and technology partners. This role will be instrumental in driving lead and account engagement, pipeline growth, and optimizing customer acquisition costs via direct and partner relationships.

Cool Stuff You'll Do

• In collaboration with marketing and sales leadership, create an integrated strategy and execution plan for field marketing, partner marketing, and digital engagement. 
• Drive engagement and pipeline for the sales organization through field marketing and partner marketing activities.
• Collaborate with other departments in marketing to develop strategies and supporting content that drives quality leads and engagement throughout the sales cycle.
• Research, choose, design and manage the appropriate mix of live and virtual events to build pipeline and awareness in the overall marketing mix. This includes industry, networking, customer, and co-sponsored events and, when appropriate, webinars.
• Map events and conferences to the different market segments including but not limited to key verticals and sales segments.
• Collaborate with sales teams, SDR's, and marketing leaders to ensure strong execution and measurable results.
• Create post-event, program and campaign analysis with outcome tracking and recommendations to improve value.
• Manage a team of 3+ people and lead their development

What You Bring To The Table

• 10+ years of experience in Field, Event Marketing or Partner marketing.
• Experience running other field programs beyond physical events (webinars, email campaigns, direct mail, etc.)
• Experience managing and executing digital campaigns to support in person and virtual events
• Experience creating co-marketing programs with digital agencies or technology partners 
• Strong communication, organization, and project management skills
• Good understanding of the web technologies industry and the web development community
• Experience with Marketo, Salesforce and 6sense
• Experienced leader with proven success scaling an impactful marketing team to lead the company growth to $200M and beyond

What We Offer

We have all the usual perks and benefits, but what we really offer you is a fantastic work environment powered by an amazing team.

• Industry competitive compensation and equity plan
• Flexible time off, sick days, and 13 paid holidays
• Comprehensive medical insurance including Health, Dental, and Vision
• Paid parental leave (plus fertility, adoption, and other family planning benefits)
• In-office workspace (San Francisco)
• Monthly allowance for wellness, reading and access to LinkedIn Learning for continued development
• Events and activities both team-based and company wide that inspire, educate and cultivate

Pantheon is an equal opportunity employer and we welcome applications from all backgrounds regardless of race, color, religion, sex, national origin, ancestry, age, marital status, sexual orientation, gender identity, veteran status, disability, or any other classification protected by law. Pantheon complies with federal and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If you need a reasonable accommodation due to a disability for any part of the interview process, please contact talent@pantheon.io. Pursuant to local and federal regulations, Pantheon will consider qualified applicants with arrest and conviction records for employment.

After an offer is made and accepted, E-verify will be utilized to establish your identity and employment eligibility as required by the U.S. Department of Homeland Security.

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