Product Marketing Manager Remote Jobs

45 Results

+30d

Product Marketing Manager, Core

GrammarlyNA; Hybrid
remote-firstB2Cc++

Grammarly is hiring a Remote Product Marketing Manager, Core

Grammarly is excited to offer a remote-first hybrid working model. Grammarly team members in this role must be based in the United States or Canada, and, depending on business needs, they must meet in person for collaboration weeks, traveling, if necessary, to the hub(s) where their team is based.

This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Product Marketing Manager to join our core Product Marketing team. This role will support Grammarly’s core product and play a critical role in connecting new and existing features to end users through an analytical, customer-led lens. They will lead new product launches to drive user acquisition and product adoption, and they will have a massive impact on Grammarly’s global user base of over 30 million users.

As a Product Marketing Manager, you will report to the Core Product Marketing Lead and work most closely with Product, Communications, and Marketing to establish Grammarly as the leading AI writing partner. This person will become an expert on Grammarly’s end users and will use these customer insights to influence the product roadmap. This person will also develop messaging, positioning, and launch strategies to bring new product offerings and features to market in a way that connects with our target customers’ needs. 

Grammarly’s go-to-market teams are shaping the future of workplace communication. As a member of our team, you will be crucial in expanding the use of our innovative, trustworthy AI writing tools. We strive to ensure that every organization can communicate effectively and efficiently. If you are passionate about transforming the way professionals connect and collaborate, we would love to hear from you.

In this role, you will: 

  • Engage directly with professionals to understand pain points, use cases, and desired solutions with writing and communication. 
  • Partner with the Product Management team across the product lifecycle to ensure we bring to market highly valuable features that will make a meaningful impact on the business. 
  • Develop messaging and positioning for the Grammarly product and features, ensuring they connect with target audiences. 
  • Drive product launches, including messaging and positioning, communications (in collaboration with PR), enablement, and assets. 
  • Work closely with analyst relations, customer, and competitive marketing teams to shape and respond to the market.

Qualifications

  • Has 3+ years of SaaS product marketing experience, preferably spanning both B2C and B2B.
  • Demonstrates exceptional product messaging and positioning skills with the ability to distill technical innovation into user value. 
  • Has the proven ability to influence product strategy with a thorough understanding of the customer, competitors, and business. 
  • Can empathize with our customers, understand their needs, and translate their voice into effective marketing strategies. 
  • Can successfully coordinate and direct multiple stakeholders, details, and timelines toward a specific goal. They can move themselves and others to action, even if there is incomplete information, uncertainty, or other hurdles. 
  • Has a strong analytics and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable insights.
  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Is inspired by our MOVE principles, which are the blueprint for how things get done at Grammarly: move fast and learn faster, obsess about creating customer value, value impact over activity, and embrace healthy disagreement rooted in trust.
  • Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching 
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days 
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations. In Canada, all locations where we support employment are considered “Zone 1”. 

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future. 

United States: 
Zone 1: $137,000  –  $189,000/year (USD)
Zone 2: $123,000  –  $170,000 /year (USD)
 
Canada: 
Zone 1: $122,000  –  $169,000/year (CAD)

For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information. 

We encourage you to apply

At Grammarly, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

#LI-Hybrid

 

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+30d

Product Marketing Manager

BugcrowdRemote US
SalesagileBachelor's degreec++

Bugcrowd is hiring a Remote Product Marketing Manager

We are Bugcrowd. Since 2012, we’ve been empowering organizations to take back control and stay ahead of threat actors by uniting the collective ingenuity and expertise of our customers and trusted alliance of elite hackers, with our patented data and AI-powered Security Knowledge Platform™. Our network of hackers brings diverse expertise to uncover hidden weaknesses, adapting swiftly to evolving threats, even against zero-day exploits. With unmatched scalability and adaptability, our data and AI-driven CrowdMatch™ technology in our platform finds the perfect talent for your unique fight. We aim to create a new era of modern crowdsourced security that outpaces threat actors. Unleash the ingenuity of the hacker community with Bugcrowd, visit www.bugcrowd.com. Based in San Francisco and New Hampshire, Bugcrowd is supported by General Catalyst, Rally Ventures, Costanoa Ventures, and others.

Job Summary

We’re looking for an experienced, resourceful Product Marketing Manager to join our agile Bugcrowd Marketing team. This is a critical role for driving adoption, consideration, and consumption of our crowdsourced cybersecurity platform by security leaders and technical champions. Sitting at the intersection of product, sales, operations, and corporate and campaigns marketing, this role will have an opportunity to influence the Go-To-Market direction of a fast-growing, innovative company in a red-hot industry.

**Please note we are only accepting US applicants at this time

 

Essential Duties & Responsibilities

  • Product Positioning, Messaging, and Personas: Develop persuasive, differentiating product positioning and targeted messaging (by industry when relevant) that conveys our value to key customer personas and makes our platform stand out in the market. Ensure consistency of that messaging and positioning across all Go-To-Market channels.
  • Competitive Intelligence and Insights: Define, deposition, and monitor the competition, analyze win/loss data, create sales tools, and keep sellers informed about changes to the landscape.
  • Market Research and Analysis: Use insights about market and ecosystem conditions to inform campaigns, positioning, and marketing strategies.
  • Go-to-Market Planning: Lead the development and execution of go-to-market plans for product launches, including sales training content, target audience identification, value proposition, and competitive positioning.
  • Cross-Functional Collaboration: Work closely with product management, operations, sales/enablement, and other cross-functional teams to ensure alignment and successful execution.
  • Content Development: Oversee the ideation and development of high-impact content, including sales tools (decks, battlecards, etc) and collateral, presentations, case studies, and blog posts.
  • Performance Metrics and Reporting: Define key performance indicators (KPIs) for product marketing activities. Track and analyze the effectiveness of marketing campaigns and initiatives, providing regular reports to senior management.

 

Education, Experience, Knowledge, Skills, and Abilities

  • Bachelor's degree in Marketing, Business, Communications, or a related field. 
  • 4+ years of experience in product marketing, preferably including roles in the security industry. Public Sector experience is desirable but not required.
  • Strong strategic thinking and analytical skills
  • Excellent written/verbal communication and presentation skills
  • Proven ability to manage multiple projects and meet deadlines
  • Growth/curious mindset and a passion for learning and experimentation
  • Comfort with a fast-paced, dynamic environment
  • End-user empathy and insight
  • Results-driven with a focus on achieving business goals
  • Strong interpersonal skills and ability to work collaboratively
  • Self-starter with ability to work independently

 

Working Conditions & Physical Requirements

The ideal candidate must be able to complete all physical requirements of the job with or without reasonable accommodation.

Sitting and / or standing - Must be able to remain in a stationary position 50% of the time

Carrying and / or lifting - Must be able to carry / move laptop as needed throughout the work day.

Environment - remote, work-from-home 100% of the time.

 

ADA Statement: Bugcrowd is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Bugcrowd will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact HR at ada@bugcrowd.com.

 

Pay Range Disclosure

The base pay range for this role takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to Qualifications, Geographical Location, Education/certifications, Experience, Skill Sets, Training, and other business and organizational needs. 

At Bugcrowd, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for the position of Product Marketing Manager is: $100,000 - $115,000.

This position may also be eligible to participate in a discretionary bonus program or commission plan, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

Culture

  • At Bugcrowd, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that people are included and have a sense of being part of making Bugcrowd not only a great product but a great place to work.
  • We regularly hear from both customers and researchers that Bugcrowd feels like a family, and we strive to maintain that internally as well.
  • Our team consists of a broad range of people: musicians, adventure sports junkies, nature lovers, parents, cereal enthusiasts, night owls, cyclists, artists—you get the point.

At Bugcrowd, we are solving security threats and vulnerabilities that are relevant to everyone, therefore we believe solving these problems takes all kinds of backgrounds. We value the perspectives and experiences people from underrepresented backgrounds bring.

 

Disclaimer

This position has access to highly confidential, sensitive information relating to the technologies of Bugcrowd. It is essential that the applicant possess the requisite integrity to maintain the information in the strictest confidence.

The company is authorized to obtain background checks for employment purposes under state and federal law. Background checks will be conducted for positions that involve access to confidential or proprietary information (including trade secrets).

Background checks may include Social Security verification, prior employment verification, personal and professional references, educational verification, and criminal history. Applicants with conviction histories will not be excluded from consideration to the extent required bylaw.


Equal Employment Opportunity:

Bugcrowd is EOE, Disability/Age Employer. 


Individuals seeking employment at Bugcrowd are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. 


Apply at: https://www.bugcrowd.com/about/careers/

 

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+30d

Lead Product Marketing Manager

UnqorkUnited States (Remote)
SalesDevOPSremote-firstB2B

Unqork is hiring a Remote Lead Product Marketing Manager

Unqork is the first Enterprise App Cloud solution, reshaping how organizations create, secure, and manage the entire lifecycle of their applications in the cloud—all with zero code. Unqork’s Enterprise App Cloud represents the next evolution of the application cloud layer, empowering enterprises to unleash business agility while removing the burden of technical debt. Unqork serves enterprises of all sizes, providing industry-tailored solutions for customers in financial services, insurance, government, and healthcare. Its customers include Goldman Sachs, Marsh, BlackRock, and the U.S. Department of Health and Human Services. 

At Unqork, we are ignited by inclusive and thoughtful thinkers  who aren’t afraid to challenge the status quo. We encourage you to apply!

The Impact U will make:

  • Report to our Director of Product Marketing
  • Serve as the industry marketing expert, leading customer marketing initiatives and industry campaigns, and acting as the primary liaison between product development and go-to-market (GTM) teams for all solution marketing activities within the Financial Services Industry (FSI) and Government sectors.
  • Conduct competitive analysis, surface buyer insights, and gain an understanding of how Unqork fits into the broader ecosystem to drive an airtight sales motion for dev and tech personas
  • Develop and market technical messaging and positioning for our key personas: Developers, App Devs, Solutions Architects, DevOps, CIO, CTO, & CISO. 
  • Drive the positioning and messaging across our marketing site, collateral, and revenue teams - a background in application development and coding / low-code / no-code a plus.
  • Partner with and enable Sales, Customer Success, and Technical teams to empower them  your market intelligence and product mastery for key new platform launches.
  • Plan and launch new platform features to the market in collaboration with Product Management, Public Relations, Analyst Relations and Demand Generation team members.
  • Own and manage Pendo to develop and execute in-app guides and new feature announcements, ensuring effective communication and user engagement. 
  • Commit to your team’s Diversity, Equity and Inclusion goals created in our DEI Unqork Application.

 

What U bring:

  • 7+ years minimum B2B SaaS/PaaS marketing products to both technology/developer and business personas.
  • Excellent written, verbal, and visual communication skills with an insane attention to detail.
  • Demonstrate strong presentation skills to effectively communicate with and engage teams and leadership across Go-To-Market (GTM), Platform, and Technical teams.
  • Confidently take complete ownership of key initiatives, including competitive analysis and industry solution marketing, to drive strategic positioning and market differentiation.
  • Thrive in fast paced work environment.
  • Are incredibly organized and efficient.
  • Are a great cross-functional teammate, and can work through ambiguous challenges and collaborate to build alignment and agreement.
  • Can distill complex research into clear, concise and differentiated messaging.

Compensation, Benefits, & Perks

???? Work from home with a remote-first community

???? Unlimited PTO (and the encouragement to use it)

???? Student loan payback program

???? 100% employer-covered medical, dental, and vision options available to you and your dependents

???? Flexible Spending Account (FSA)

???? Monthly stipend toward your WFH setup, vacation, development and more

???? Employer-sponsored 401(k) with contribution match

???? Robust DEI Program that compensates ERSG leaders for their efforts

????????‍♀️ Subsidized ClassPass Membership

???? Generous Paid Parental Leave

???? Join Aerodei at Unqork, where we track and report on diversity, equity, and inclusion efforts

???? Hiring Ranges:

  • Tier 1:$129,000 - $175,000 
  • Tier 2: $115,000 - $160,000 

Unqork employs a market-driven approach to establish compensation ranges. In addition to a base salary, employees may also be eligible to receive a target incentive and company equity in the form of stock options.

An employee’s compensation within the range provided above depends on a variety of factors including, but not limited to, their location, role, skillset, level of experience, and similar peer salaries.

As a remote-first company, Unqork incorporates a geographic differential into our compensation structure, depending on the candidate’s location. We utilize a tiered system—Tier 1 and Tier 2—to accurately reflect local market rates and ensure our compensation packages are both fair and competitive.

Our geographic tiers are defined as follows:

  • Tier 1: New York Metro, Seattle Metro, San Francisco Bay Area, Southern California, and Washington, D.C. Metro
  • Tier 2:All other US and US territory locations 

Unqork is an equal opportunity employer, and proud to be committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.

#LI-LN1

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+30d

Associate Product Marketing Manager

KalderosBoston, MA, Chicago, IL, Remote
SalesDesignmobileslackc++

Kalderos is hiring a Remote Associate Product Marketing Manager

About Us

At Kalderos, we are building unifying technologies that bring transparency, trust, and equity to the entire healthcare community with a focus on pharmaceutical pricing.  Our success is measured when we can empower all of healthcare to focus more on improving the health of people. 

That success is driven by Kalderos’ greatest asset, our people. Our team thrives on the problems that we solve, is driven to innovate, and thrives on the feedback of their peers. Our team is passionate about what they do and we are looking for people to join our company and our mission.

That’s where you come in! We’re looking for a tenacious Associate Product Marketing Managerto continue crafting the story of how our product solutions support the success of our Covered Entity stakeholders. 

The hospitals and providers are an increasingly important group in the Kalderos ecosystem. To continue nurturing this community, this Marketing role at Kalderos will execute on important marketing strategies and build new programs from the ground up. We intend for this role to be highly cross-functional, partnering closely with Customer Success, PED (Product, Engineering, and Design), Marketing, and more. Below are a few traits that we think might come in handy for the person in this role:

  • Trailblazer - You thrive in a fast paced, dynamic environment where there is no shortage of complexities across product areas.
  • Self-starter - You’re comfortable proactively finding gaps and building programs from scratch to solve for them.
  • The Tactician- You can track the details and manage projects with high levels of complexity, identifying the best path forward and ensuring we stay on track.
  • Strong Leader in Ambiguity - Even if things are not fully defined, you enjoy creating clarity for your team, and helping leaders understand the market, product strategy, competition, and business needs.
  • Storyteller - You’ve mastered your craft in creating cohesive narratives for a platform of interconnected products that has a myriad of different user and customer types.
  • Win for All - You love being part of a growing Marketing team as you work collaboratively with other product and business functions, creating strong partnerships that drive toward outcomes that are a win for all.

What You’ll Do

  • Collaborate with product and sales teams to develop product messaging, value proposition, and positioning of the Kalderos platform to target users within the Covered Entities and pharmacy ecosystem.
  • Strategize and execute on content and campaign strategies that drive engagement, education, and platform adoption within this segment.
  • With support from the Directors of Product Marketing, plan and execute product launches that impact the Covered Entity group
  • Continuously improve the way we tell our story and support our CE clients by collaborating with the CS team to refine their tools, enablement materials, and trainings, including slide decks, email templates, and talking points.
  • Develop a deep understanding of the various personas under the Covered Entity umbrella by continuously conducting research and gathering insights, then apply these insights to marketing strategies and enablement of marketing, sales, and services.
  • Function as the internal subject matter expert for any covered entity activities such as product launches, marketing campaigns, events, content, and enablement, and communicate those plans accordingly.
  • Stand up a customer marketing function for the Covered Entity segment to gather customer feedback, customer references, testimonials, and case studies for external and internal use. 
  • Work with the Manufacturer CSM and Sales team to leverage CE data and testimonials in creative ways to support our retention efforts.
  • Implement a customer marketing strategy, gathering customer references, testimonials and case studies for external and internal use, establishing strategies to drive retention, engaging the Kalderos customer community, and upsell and cross-sell for products across the technology platform.

What you’ll bring

  • Bachelor’s degree in business, marketing, or equivalent experience
  • 3+ years of experience in Marketing at small-to-mid scale Saas/Platform organizations
  • Experience working in a fast-paced, startup environment
  • Experiences in the healthcare or health tech industry, such as working with payers, providers, or pharmaceutical manufacturers is a plus
  • Strong attention to detail and excellent problem-solving skills
  • Ability to think strategically and execute with a high degree of precision

Expected Salary Range: $85,000 - $105,000 base + bonus

This position can be remote in the United States or hybrid in Chicago, IL or Boston, MA. Expected hours will be Eastern or Central time.

____________________________________________________________________________________________

Highlighted Company Perks and Benefits

  • Medical, Dental, and Vision benefits
  • 401k with company match
  • Flexible PTO with a 10 day minimum
  • Opportunity for growth
  • Mobile & Wifi Reimbursement
  • Commuter Reimbursement
  • Donation matching for charitable contributions
  • Travel reimbursement for healthcare services not available near your home
  • New employee home office setup reimbursement

What It’s Like Working Here

  • We thrive on collaboration, because we believe that all voices matter and we can only put our best work into the world when we work together to solve problems.
  • We empower each other and believe in ensuring all voices are heard.
  • We know the importance of feedback in individual and organizational growth and development, which is why we've embedded it into our practice and culture. 
  • We’re curious and go deep. Our slack channel is filled throughout the day with insightful articles, discussions around our industry, healthcare, and our book club is always bursting with questions.

To learn more:https://www.kalderos.com/company/culture

We know that job postings can be intimidating, and research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. We encourage you to apply if you think you may be a fit and give us both a chance to find out!

Kalderos is proud to be an equal opportunity workplace.  We are committed to equal opportunity regardless of race, color, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.

Kalderos participates in E-Verify.

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+30d

Product Marketing Manager - Remote

PromptcloudBengaluru, India, Remote
Sales5 years of experienceB2B

Promptcloud is hiring a Remote Product Marketing Manager - Remote

Job Description

Job Description:

We are seeking a highly motivated and experienced Product Marketing Manager with a growth marketing mindset to join our team. The ideal candidate will have at least 5 years of experience in product marketing, preferably within the B2B sector. This role is critical in taking our product from its current state to the next level, focusing on growth, scaling, and driving revenue.

 

Responsibilities

- Develop and execute product marketing strategies to drive growth and take the product from 1 to 10, resulting in increased revenue.

- Collaborate with product management and sales teams to align on product positioning, messaging, and go-to-market strategies.

- Conduct market research to understand customer needs, market trends, and competitive landscape.

- Create and manage marketing campaigns across various channels to drive product awareness, adoption, retention, and revenue growth.

- Develop compelling product messaging and positioning that resonates with target audiences.

- Work with the content team to create high-quality marketing materials, including case studies, whitepapers, webinars, and presentations.

- Analyze and report on the performance of marketing campaigns, using data to drive continuous improvement.

- Develop and execute strategies for lead generation, nurturing, and conversion that directly contribute to revenue.

- Foster relationships with key stakeholders, including customers, partners, and industry influencers.

 

Requirements:

- Bachelor’s degree in Marketing, Business, or a related field.

- Minimum of 5 years of experience in product marketing, preferably in the B2B sector.

- Proven track record of driving product growth and taking products from early stages to maturity.

- Strong understanding of growth marketing principles and tactics.

- Excellent communication and interpersonal skills.

- Strong analytical skills with the ability to interpret data and make data-driven decisions.

- Experience with digital marketing channels and tools.

- Ability to work collaboratively in a fast-paced, dynamic environment.

- Self-starter with a proactive approach to identifying and solving problems.

 

Preferred Qualifications:

- Experience with SaaS products and technology platforms.

- Knowledge of the data industry and data-driven marketing.

- MBA or advanced degree in a related field.

What We Offer:

- Competitive salary and benefits package.

- Opportunity to work with a talented and creative team.

- Flexible work environment with remote work options.

- Professional development opportunities.

- A dynamic and inclusive workplace culture.

Perks:

- An environment where each employee is celebrated.

- A one-time home office setup allowance, monthly allowances for internet bills, and child care allowance for new mothers/single parents.

- Half-yearly performance appraisals.

- Flexible working hours.

- Commitment to diversity, gender equality, and equal opportunities.

 

Promptcloud Technologies Pvt Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

 

We look forward to seeing how you can bring your expertise and creativity to our team!

Qualifications

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+30d

Senior Product Marketing Manager

Live PersonUnited States - Remote
SalesagileBachelor's degreeAbility to travelB2Bc++

Live Person is hiring a Remote Senior Product Marketing Manager

 LivePerson (NASDAQ: LPSN) is the global leader in enterprise conversations. Hundreds of the world’s leading brands — including HSBC, Chipotle, and Virgin Media — use our award-winning Conversational Cloud platform to connect with millions of consumers. We power nearly a billion conversational interactions every month, providing a uniquely rich data set and safety tools to unlock the power of Conversational AI for better customer experiences.  

At LivePerson, we foster an inclusive workplace culture that encourages meaningful connection, collaboration, and innovation. Everyone is invited to ask questions, actively seek new ways to achieve success and reach their full potential. We are continually looking for ways to improve our products and make things better. This means spotting opportunities, solving ambiguities, and seeking effective solutions to the problems our customers care about. 

 Overview:

We are looking for an experienced and strategic Senior Product Marketing Manager to join LivePerson’s growing product marketing team. Reporting to our Director, Product Marketing, you will help shape marketing strategies that drive the adoption and success of our award-winning Generative AI solutions, as well as supporting our Conversational Orchestration capabilities. You will collaborate closely with Product Management, Sales, Customer Success, and our broader Marketing team to fuel growth, expand our pipeline, enhance sales support, boost adoption, and advance our position as thought leaders. This Senior level Product Marketer will be in charge of our competitive efforts and will empower sales through targeted enablement resources, crafting persuasive external and internal presentation materials, managing website content, and producing various other key marketing communications to help our customers get maximum value from LivePerson’s technology.

You will: 

  • Join a dynamic team of product marketing managers, each responsible for distinct product areas and core PMM functions such as go-to-market, analyst relations, and sales enablement.
  • Be responsible for designing, developing and owning LivePerson’s competitive strategies - complete research, develop insights, deliver compelling, fact-based enablement materials, slides, battle cards.
  • Track, analyze, and share timely responses to market announcements - drive and influence product roadmap, messaging, and positioning.
  • Spearhead the win/loss analysis program and help drive action across the GTM motion based on data-backed insights.
  • Develop an expert understanding of our platform, including its capabilities, features, benefits, and unique differentiators.
  • Collaborate on analyst relations to provide ongoing support for inquiries, briefings, research reports, to help gain strategic insight as well as enhance LivePerson's credibility and visibility in the market.
  • Conduct market research to identify target customer segments, competitive insights, and market trends.
  • Collaborate with product management to ensure understanding of customer needs and revenue opportunities.
  • Create compelling product narratives, messaging, and positioning that resonates with our target audience and differentiates our products in the market.
  • Develop go-to-market plans for new product launches, including product positioning, pricing strategies, sales enablement materials, and marketing campaigns.
  • Help the sales team with training and sales tools, such as product presentations, battle cards, and customer success stories.
  • Collaborate with the demand generation team to develop and implement marketing campaigns.
  • Partner with our content and customer marketing teams to support the creation of high-quality collateral, including white papers, case studies, blog posts, and videos.
  • Analyze product performance, and customer feedback to identify opportunities for product optimization and growth.
  • Be a product promoter and brand evangelist, representing LivePerson and our solutions at industry events, conferences, webinars, and customer meetings.

You have:

  • Bachelor's degree in business, marketing, or the liberal arts; MBA is a plus.
  • 6-8+ years of professional experience in marketing, customer success, and/or product management. 
  • 6+ years of experience in product marketing, ideally in the B2B SaaS industry.
  • 4+ years of project management experience. 
  • Proven ability to analyze new products, market trends and competitors and translate that information into actionable intelligence, positioning campaigns and sales tools.
  • Exceptional presentation, oral and written communication skills.
  • Experience designing sales collateral based on sales conversations, calls, market research.
  • Demonstrated ability to work cross-organizationally, especially with Sales, Marketing, and Product, with ability to rapidly develop credibility and harness relationships.
  • Aptitude for translating technical features to business value, while simultaneously creating engaging positioning and messaging.
  • Experience with bringing new products to market, agile release schedule, and other GTM activities.
  • Excellent communication, presentation, writing, and project management skills.
  • Experience working in the CX/contact center, or AI/automation space.
  • Expertise in implementing go-to-market strategies for complex products.
  • Experience translating technical concepts into compelling marketing messages
  • Track record of analyzing market data, customer insights, and product performance metrics to guide decision-making.
  • Willingness / ability to travel 10% of the time.

Benefits: 

The salary range for this role will be between $115,000 to $150,000. Final compensation will be determined by a variety of factors, including, but not limited to your location, skills, experience, education, and/or professional certifications. During the phone screening, your recruiter will provide the location-specific salary range for this role. Regardless of your personal situation or where you are in the world, LivePerson offers comprehensive and great benefits programs to meet your needs:

 

  • Health: medical, dental, and vision insurance and wellbeing resources and programs
  • Time away: Public holidays and discretionary PTO package for flexible days off with manager approval
  • Financial: 401K, ESPP, Basic life and AD&D insurance, long-term and short-term disability
  • Family: parental leave, maternity support, fertility services
  • Development: tuition reimbursement and access to internal professional development resources.
  • Additional: 24/7 access to professional counselors, voluntary insurance coverage, exclusive perks and discounts

 

Why you’ll love working here:

As leaders in enterprise customer conversations, we celebrate diversity, empowering our team to forge impactful conversations globally. LivePerson is a place where uniqueness is embraced, growth is constant, and everyone is empowered to create their own success. And, we're very proud to have earned recognition from Fast Company, Newsweek, and BuiltIn for being a top innovative, beloved, and remote-friendly workplace. 

Belonging at LivePerson:

We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.

We are committed to the accessibility needs of applicants and employees. We provide reasonable accommodations to job applicants with physical or mental disabilities. Applicants with a disability who require reasonable accommodation for any part of the application or hiring process should inform their recruiting contact upon initial connection.

 #LI-Remote

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CASEY FOODS (OPC) PRIVATE LIMITED is hiring a Remote Product Marketing Manager

Job Description

JOB DESCRIPTION -

We are looking for a Product marketing manger to lead our outbound marketing activities . Working with design , acquisition and other team to promote products . 

Follow and analyze market trends to position products . 

SKILLS - 

Strong management and leadership skills . 

Effective communication skills . 

Qualifications

Graduate in any stream

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+30d

Lead Product Marketing Manager

ClassyRemote, US
SalesB2Bapic++

Classy is hiring a Remote Lead Product Marketing Manager

Classy, an affiliate of GoFundMe, is a Public Benefit Corporation and giving platform that enables nonprofits to connect supporters with the causes they care about. Classy's platform provides powerful and intuitive fundraising tools to convert and retain donors. Since 2011, Classy has helped nonprofits mobilize and empower the world for good by helping them raise over $7 billion. Classy also hosts the Collaborative conference and the Classy Awards to spotlight the innovative work nonprofits are implementing around the globe. For more information, visitwww.classy.org.

Classy is looking for an elite SaaS Lead Product Marketing Manager to lead all aspects of our world-class product marketing and business development teams. You’ll help define Classy’s market differentiation, position Classy products to nonprofits of all sizes, create go to market campaigns, customer communications, and materials that will propel ambitious sales growth goals year after year - getting more money to organizations improving the world.

The job...

  • Join a team of skilled product marketers to guide the product roadmap, manage product and feature scoping, define target markets, and build and implement go-to-market plans
  • Partner with executive and product leadership to assess and bring future market/product opportunities to the table
  • Refine product differentiators to build effective messaging and assets
  • Refine, evolve, and build out a full set of enterprise software sales materials to improve our Sales and Post Sales teams’ success
  • Build and implement adoption and expansion strategies for our existing customer base, including account planning and demand generation for new products
  • Compile and assimilate customer, competitive and industry insights, in partnership with product management, to create business cases and requirements for new product offerings
  • Establish and implement a content vision for Classy.org and own constant improvement an ongoing basis to drive more engagement
  • Help guide our approach to building, integrating, and buying ancillary technologies

You...

  • 8+ years in product marketing, with recent senior roles in B2B product marketing
  • Experience with API’s/Integrations
  • Solid understanding of technology platforms and B2B SaaS business development
  • Extensive experience negotiating terms and closing contracts for business
  • Strategic problem solver
  • Strong multi-functional partner, particularly with Product, Sales, and Post-Sales organizations
  • Strong written communicator
  • Ability to perform at both a high level and aggressive velocity

What would be incredible to have (preferred):

  • 4+ in Enterprise Software companies or working in fundraising/foundation-related leadership role or deep knowledge of market trends and competitive landscape

Why you’ll love it here: 

  • Market competitive pay
  • Rich healthcare benefits including employer paid premiums for medical/dental/vision (100% for employee only plans and 85% for employee + dependent plans) and employer HSA contributions. 
  • 401(k) retirement plan with company matching
  • Hybrid workplace with fully remote flexibility for many roles
  • Monetary support for new hire setup, hybrid work & wellbeing, family planning, and commuting expenses
  • A variety of mental and wellness programs to support employees   
  • Generous paid parental leave and family planning stipend
  • Supportive time off policies including vacation, sick/mental health days, volunteer days, company holidays, and a floating holiday
  • Learning & development and recognition programs
  • Gives Back Program where employees can nominate a fundraiser every month  for a donation from the company
  • Inclusion, diversity, equity, and belonging are vital to our priorities and we continue to evolve our strategy to ensure DEI is embedded in all processes and programs at GoFundMe. Our Diversity, Equity, and Inclusion team is always finding new ways for our company to uphold and represent the experiences of all of the people in our organization.
  • Employee resource groups
  • Your work has a real purpose and will help change lives on a global scale.
  • You’ll be a part of a fun, supportive team that works hard and celebrates accomplishments together. 
  • We live by our core values: consider everything, do the right thing, spread empathy, delight the customer, and give back.
  • We are a certified Great Place to Work, are growing fast and have incredible opportunities ahead!
  • Ourcommitment to Sustainability.Classy exists to create a more inclusive and sustainable world for all. 

Dedication to Diversity 

Classy is working toward building a more diverse and inclusive environment that is representative of individuals of all backgrounds, experiences, and lifestyles, allowing all employees to feel comfortable being their true, authentic selves in a space that enables productivity and meaningful work.

The total annual salary for this full-time position is $125,000 - $170,000 + equity + benefits.  As this is a remote position, the salary range was determined by role, level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training. 

Your recruiter can share more about the specific salary range based on your location during the hiring process. 

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please contact us at accommodationrequests@gofundme.com.

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:

For recent company news and announcements, visit our Newsroom.

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+30d

Product Marketing Manager

CybelAngelParis,Île-de-France,France, Remote
Sales

CybelAngel is hiring a Remote Product Marketing Manager

Our job everyday is to protect the data and critical assets of businesses world-wide by discovering hidden vulnerabilities… before the bad guys do!

At CybelAngel, we see beyond perimeters to protect businesses from the most critical cybersecurity threats. Fortune 500 Global to mid-size companies world-wide, trust CybelAngel’s global team of approximately 140 team members to protect their businesses from digital threats. With a combination of advanced machine learning, cyber analysis expertise, and a powerful suite of software solutions, CybelAngel detects and resolves our clients potential threats, long before they can fall into the hands of cyber criminals.

Our capabilities expand every day to uncover new risks, detect more threats, protect more clients, and create new possibilities for our employees.

With offices in Boston, Paris, and London, CybelAngel’s global footprint allows for a thriving hybrid, office and remote-work environment. We are looking for exceptional ‘go-getters’ who share our ambitious vision, innovative culture, high commitment to ethics, and enthusiasm for being the best possible place to work!

Our values:

  • Be Bold
  • Be Curious
  • Stronger Together

Who we’re looking for:

You’re a self-starter professional willing to take your career to a new level. You thrive in a dynamic, hyper-growth environment. You are ready to challenge yourself and others to deliver customer-driven solutions. You’re energized by the thought of working with diverse, global teams.

What you’ll do:

Own go-to-market execution more specifically:

  • Messaging : Describe the solution in terms of its ability to address key use cases, and create crisp and compelling messages that drive market acceptance and ARR growth
  • Positioning and Packaging : Ensure the continuous market-fit of your product lines, by identifying business opportunities and alternate packaging options
  • Go-To-Market : Develop and execute go-to-market strategies, drive launches, and set targets, tracking and analyzing the success of all activities, to enhance the experience for our internal teams and customers
  • Enablement : Collaborate with Revenue Enablement to promote internal product education, and iterate on product value proposition
  • Managing product launches : Foster alignment with Product Management on upcoming releases, product initiatives, launches and messaging
  • Customer marketing : Foster awareness, product adoption and engagement from our users

How you will grow with us:

You will join a cross-functional Product Marketing team, and get to collaborate on a daily basis with Product Managers, Product Designers, Customer Success Managers, RevOps, Sales Representatives, Marketers, Cyber-Analysts.

The PMM team is in charge of competitive and market intelligence; go-to-market strategies and product releases; global positioning, packaging, and pricing; and influence the overall Product Strategy.

Whether you want to develop your creative side, through innovative product storytelling, or fuel your love for go-to-market, through product launches, or even both!, CybelAngel will take you to the next level. 

Who You Are

  • Well honed project management skills
  • Excellent communication skills, allowing you to understand, synthesize and explain complex problems in a simple way
  • Demonstrated analytical skills
  • Notable sense of organization and acute prioritization
  • Graduate from a Business or Engineering school / MSc or MBA
  • And a pitch-in, get-in-done attitude!

Bonus Points if:

  • You have experience in a customer-facing role: think Sales, Customer Success or Account Management
  • You have previous experience in the CyberSecurity world

Our Benefits

???? Salary range: based on your level of seniority and competencies you will demonstrate during the hiring process

???? 5 % bonus, based on company and individual performances

???? Debit card for paying for lunch, with company contribution

????‍⚕️Healthcare insurance, with company contribution

????️Remote allowance 

????????‍♀️ Monthly credits to spend with CSE partner 

????️5 weeks of holidays and RTT

????Subsidy for one sporting event per year

???? Green team

????Diversity & Inclusion group 

???? Very friendly and benevolent atmosphere

Your hiring journey with us:

  • 30’ call with Pierre, recruiter, to discuss expectations from both ends
  • 60' call with Julia, VP Product, to discuss context and projects and to evaluate mission fit
  • 60’ product case with members of the Product team to assess your skills
  • 30’ call with the PMM team

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+30d

Product Marketing Manager

SecurityScorecardRemote (United States)
SalesMaster’s DegreeBachelor's degreeB2Bc++

SecurityScorecard is hiring a Remote Product Marketing Manager

About SecurityScorecard:

SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Founded in 2013 by security and risk experts Dr. Alex Yampolskiy and Sam Kassoumeh and funded by world-class investors, SecurityScorecard’s patented rating technology is used by over 25,000 organizations for self-monitoring, third-party risk management, board reporting, and cyber insurance underwriting; making all organizations more resilient by allowing them to easily find and fix cybersecurity risks across their digital footprint. 

Headquartered in New York City, our culture has been recognized by Inc Magazine as a "Best Workplace,” by Crain’s NY as a "Best Places to Work in NYC," and as one of the 10 hottest SaaS startups in New York for two years in a row. Most recently, SecurityScorecard was named to Fast Company’s annual list of theWorld’s Most Innovative Companies for 2023and to the Achievers 50 Most Engaged Workplaces in 2023 award recognizing “forward-thinking employers for their unwavering commitment to employee engagement.”  SecurityScorecard is proud to be funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV and Riverwood Capital.

About the Role:

SecurityScorecard is seeking an experienced and dynamic Product Marketing Manager with a deep understanding of cyber and supply chain risk. The ideal candidate will have 5+ years of product marketing experience, specifically in the cybersecurity industry, and a proven track record of marketing cybersecurity solutions. As the Product Marketing Manager, you will play a critical role in shaping and communicating the value proposition of SecurityScorecard’s core and emerging products to our customers, partners, and the market.

Key Responsibilities:

  • Industry Expertise: Deep understanding of cyber and supply chain risk concepts, tools, and methodologies. Experience working in a cybersecurity company is highly preferred.
  • Product Positioning and Messaging: Develop compelling product positioning and messaging that differentiates SecurityScorecard’s solutions in the market. Translate technical features into clear and concise benefits for customers.
  • Go-to-Market Strategy: Collaborate with cross-functional teams to develop and execute go-to-market plans, including product launches, marketing campaigns, sales enablement, and customer engagement strategies.
  • Sales Enablement: Develop sales tools, training materials, and presentations to enable the sales team to effectively communicate the value proposition of SecurityScorecard  solutions to prospects and customers.
  • Market Analysis: Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities. Use data-driven insights to inform product marketing strategies.
  • Content Creation: Create high-quality marketing collateral, including whitepapers, case studies, presentations, and website content, to effectively communicate the benefits of SecurityScorecard’s offerings.
  • Collaboration: Work closely with product management, sales, and other marketing teams to align product marketing strategies with overall company objectives and revenue goals.

Qualifications:

  • 3-5+ years of experience in product marketing, with a focus on cybersecurity solutions.
  • In-depth knowledge of cybersecurity and supply chain cyber risk concepts.
  • Proven ability to create impactful product positioning and messaging that resonates with technical and non-technical audiences.
  • Fast-paced, results-oriented mindset, with the ability to implement marketing initiatives at speed to capitalize on market opportunities.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.

Benefits:

We offer a competitive salary, stock options, Health benefits, and unlimited PTO, parental leave, tuition reimbursements, and much more!

The estimated salary range for this position is $90,000-110,000. Actual compensation for the position is based on a variety of factors, including, but not limited to affordability, skills, qualifications and experience, and may vary from the range. In addition to base salary, employees may also be eligible for annual performance-based incentive compensation awards and equity, among other company benefits.

SecurityScorecard is committed to Equal Employment Opportunity and embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skill sets, ideas, and perspectives. We make hiring decisions based on merit and do not discriminate based on race, color, religion, national origin, sex or gender (including pregnancy) gender identity or expression (including transgender status), sexual orientation, age, marital, veteran, disability status or any other protected category in accordance with applicable law. 

We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact talentacquisitionoperations@securityscorecard.io.

Any information you submit to SecurityScorecard as part of your application will be processed in accordance with the Company’s privacy policy and applicable law. 

SecurityScorecard does not accept unsolicited resumes from employment agencies.  Please note that we do not provide immigration sponsorship for this position.

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+30d

Product Marketing Manager

BeekeeperPoland Remote
Sales5 years of experiencejirafigmaB2BDesignmobile

Beekeeper is hiring a Remote Product Marketing Manager

Beekeeper is a fast growing SaaS company that is disrupting the way 2 billion people working “out in the field” communicate within their companies. Are you eager to shape the future of traditional industries like hospitality, retail, manufacturing or transportation using the latest mobile technology?

The Product Marketing Managerwill be part of a high-energy team that drives go-to-market strategy to accelerate bookings growth and customer retention. This person is responsible for creating product and solutions content that fosters engagement and builds opportunity pipeline/closing opportunities, developing and maintaining sales enablement tools, gathering, and organizing market / competitive intelligence, and analyzing data to note trends.

As a Product Marketing Manager, you will have the opportunity to learn and inform about target buyers, positioning of Beekeeper’s product - the Frontline Success System, solutions, offerings, and use cases. This role will report to the Director of Product Marketing and will be a key member within the product marketing team that interacts with growth marketing - field marketing, customer marketing, and demand generation, and content/design strategy, as well frequent collaboration with external team members in product management, sales, customer success. Attention to detail, an eye for quality, and solid writing skills are crucial for this role. 

The learning opportunities and development potential are vast! (Don’t worry if you are entering the product marketing field and still developing these skill sets and competencies. Your experience and willingness to learn is key in what we are looking for!)

Your Responsibilities

  • Product Positioning –  Prepare and implement go-to-market plans for new product features and packages. Develop positioning & messaging to ensure that feature releases and packages are well received by customers and prospects, leading to high usage. Develop messages to translate technology functionality into business use cases, benefits, and industry solutions. Help to develop briefs, positioning, content, playbooks, enablement materials by audience. 
  • Content Creation and Demand Generation – Support content development such as data sheets and solution briefs, web and SEO content, long-form gated assets like eBooks, whitepapers and reports, and help center articles to reflect the best positioning of products and solutions for the audience; support and manage localization of content and assets for regional use.
  • Sales/Customer Success Support and Enablement – Manage product and competitive enablement sessions, including creation, maintenance, and communication of sales tools in the form of presentations, training/tutorial videos, use-case based demo flows, competitor cheat sheets/slides and customer stories. Activities could range from (not limited to) onboarding new sales team members, weekly swarm meetings, sales kick-off sessions, to global company meetings. Support BDRs, AEs, AMs, Customer Success/Onboarding teams with playbooks and product collateral (presentations, in-app promotion, video) to help improve conversions and win rates.
  • Market Intelligence –  Keep up to date on competitive positioning, emerging trends, and technologies through research, customer and prospect insights, and feedback from the field. Regularly share these findings with sales, product, customer success, and marketing teams.
  • Data Analysis– Analyze sales and customer usage data to note impactful trends.
  • Team Ceremonies and Deliverables – Use project management practices and tools like Asana to deliver work, participate in cross-functional and cross-collaborative team meetings. Align work deliverables to prioritize plans and workload to focus on the areas of biggest impact of company rocks and strategic plan.
  • Beekeeper Values and Ambition - Act as the Beekeeper brand ambassador to ensure communications are aligned, consistent, and on brand. Contribute to external activities that help advance our brand and category. 

What we are looking for

  • Ideal candidate needs to be self-motivated, goal-oriented and looking to be part of a fast-paced, global organization. Exceptional team player and collaborator who can deliver on the needs of multiple internal and external stakeholders.
  • Strong organizational and project management skills. Quick learner, able to prioritize in a complex, fast-paced environment.
  • Excellent written and verbal communication skills; copywriting skills (native or bilingual proficiency in English)
    • Storytelling & presentation skills: Naturally persuasive and know how to formulate winning pitches. Can communicate concisely - less jargon in favor of clarity. 
  • 3-5 years of experience in B2B SaaS roles such as product management, product marketing, customer marketing, sales development, sales enablement, or content marketing/development.
    • Proven ability to write and design engaging and inspiring communications, breaking down technical language into easy to understand copywriting
    • Bonus: Experience developing positioning/messaging, taking products to market
  • Software and Tools
    • Working knowledge of image/video editing techniques and digital content development tools (ex: Canva, screenflow, descript, Arcade, Adobe Suite, etc.)
    • Working knowledge of layout design 
    • Working knowledge of working with Microsoft Office, G-Suite, Confluence
    • Exposure to product management tools (such as release notes, Figma, ProductBoard, or GItHub).
    • Experience with collaborative work/project management tools (Asana, Jira, etc.)

What we offer

  • Competitive salary
  • Phone & Home Internet costs reimbursement
  • Private health care package with Luxmed 
  • Multisport Benefit card 
  • Creative Allowance 
  • Home office set-up reimbursement 
  • Personal Learning & Development Budget of 1500 USD/year 
  • Sabbatical Program – 1 month paid leave at 3, 5, 10 year tenure
  • 26 days of annual leave/year
  • 2 Mental Health days off per year
  • Laptop for work purposes
  • Hybrid working model
  • Oh and don’t forget about our Beekeeper Stock options!

Who we are

Beekeeper believes in the potential of every single employee. That’s why we’ve built the essential platform for frontline workers. We help organisations digitally enable their frontline, to boost productivity, quality and safety, and be more agile.

At Beekeeper, we celebrate diversity! All qualified applications will receive consideration for employment regardless of race, colour, ancestry, religion, nationality, sexual orientation, age, citizenship, marital status, disability or gender identity. We are committed to ensuring a smooth application process for all candidates. If you require accommodations due to a disability, please reach out to jobs@beekeeper.io, and our team will be more than happy to assist you. 

Please know that you are not required to share your nationality, age or a picture of you on the CV! We are looking forward to your application ????!

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Oscar Health is hiring a Remote Manager, Product Marketing

Hi, we're Oscar. We're hiring a Manager, Product Marketing to join our Marketing team.

About the role

The Product Marketing manager helps develop consumer marketing strategies that drive member engagement and ultimately business outcomes. The Product Marketing Manager is responsible for taking stakeholder needs and translating them into marketing strategies. The Product Marketing Manager owns campaign development from end to end, including driving strategy, insight analysis, experimentation, measurement, copywriting, funnel analysis, and segmentation. The Product Marketing manager works closely with a variety of stakeholders to improve the member experience and deliver on core enterprise goals. 

You will report into the Associate Director, Product Marketing.

Work Location:

If you live within commutable distance to our New York City office (in Hudson Square), our Tempe office (off the 101 at University Dr), or our Los Angeles office (in Marina Del Rey), you will be expected to come into the office at least two days each week. Otherwise, this is a remote / work-from-home role.

You must reside in one of the following states: Alabama, Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kentucky, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Vermont, Virginia, Washington, or Washington, D.C. Note, this list of states is subject to change.

Pay Transparency:

The base pay for this role in the states of California, Connecticut, New Jersey, New York, and Washington is:  $113,600 - $134,900 per year. The base pay for this role in all other locations is: $102,240 - $121,410 per year. You are also eligible for employee benefits, participation in Oscar’s unlimited vacation program and annual performance bonuses.

Responsibilities

  • Responsible for product marketing campaigns and priorities including the end-to-end experience for any product marketing campaigns related to product area.
  • Develop roadmaps in partnership with Associate Director that achieve product area goals and deliver business impact
  • Generate, scope, and develop product marketing strategies and tactics to drive business goals at scale, impact member segmentation and engagement, and improve product/feature adoption. 
  • Be an organizational subject matter expert in policies, trends, and platforms related to your line of business / product responsibilities. 
  • Collaborate with stakeholders across departments to align on marketing goals and approaches. 
  • Solve complex problems and marketing challenges in alignment with business objectives.
  • Proactively see that timelines, critical deadlines, and key milestones are identified and delivered against. 
  • Support Oscar's retention goals, developing marketing strategies to help drive member engagement and member satisfaction

Qualifications

  • 4+  years relevant work experience, including B2C multi-channel campaign development, value proposition development, consumer segmentation, and campaign analysis.
  • 2+ years of experience using data and analytical capabilities to solve business problems.
  • 1+ years of experience creating marketing campaigns including email campaigns that deliver quantifiable results.
  • 1+ years of direct experience defining and measuring direct response marketing tests across a single or multi-channel campaigns, including but not limited to A/B tests, multivariate tests, and holdouts.

Bonus Points

  • 1-3+ years of experience leading teams of direct and indirect reports preferred.Experience in subscriptions, loyalty programs, digital apps, or other engagement-driven products.
  • Previous healthcare or insurance work experience or education.

This is an authentic Oscar Health job opportunity. Learn more about how you can safeguard yourself from recruitment fraudhere

At Oscar, being an Equal Opportunity Employer means more than upholding discrimination-free hiring practices. It means that we cultivate an environment where people can be their most authentic selves and find both belonging and support. We're on a mission to change health care -- an experience made whole by our unique backgrounds and perspectives.

Pay Transparency: Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education, and experience.Full-time employees are eligible for benefits including: medical, dental, and vision benefits, 11 paid holidays, paid sick time, paid parental leave, 401(k) plan participation, life and disability insurance, and paid wellness time and reimbursements.

Reasonable Accommodation:Oscar applicants are considered solely based on their qualifications, without regard to applicant’s disability or need for accommodation. Any Oscar applicant who requires reasonable accommodations during the application process should contact the Oscar Benefits Team (accommodations@hioscar.com) to make the need for an accommodation known.

California Residents: For information about our collection, use, and disclosure of applicants’ personal information as well as applicants’ rights over their personal information, please see our Notice to Job Applicants.

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+30d

Senior Product Marketing Manager, Core

GrammarlyNA; Hybrid
remote-firstB2Cc++

Grammarly is hiring a Remote Senior Product Marketing Manager, Core

Grammarly is excited to offer aremote-first hybrid working model. Grammarly team members in this role must be based in the United States or Canada, and, depending on business needs, they must meet in person for collaboration weeks, traveling, if necessary, to the hub(s) where their team is based.

This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of theFortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 7 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The opportunity 

To achieve our ambitious goals, we’re looking for a Senior Product Marketing Manager to join our core Product Marketing team. This role will own Grammarly’s core product and play a critical role in connecting new and existing features to end users through an analytical, customer-led lens. They will lead new product launches to drive user acquisition and product adoption, and they will have a massive impact on Grammarly’s global user base of over 30 million users. 

Grammarly’s go-to-market teams are shaping the future of workplace communication. As a member of our team, you will be crucial in expanding the use of our innovative, trustworthy AI writing tools. We strive to ensure that every organization can communicate effectively and efficiently. If you are passionate about transforming the way professionals connect and collaborate, we would love to hear from you.

As Senior Product Marketing Manager, you will report to the Core Product Marketing Lead and work most closely with Product, Communications, and Marketing to establish Grammarly as the leading AI writing partner. This person will become an expert on Grammarly’s end users and will use these customer insights to influence the product roadmap. This person will also develop messaging, positioning, and launch strategies to bring new product offerings and features to market in a way that connects with our target customers’ needs.  

In this role, you will: 

  • Engage directly with professionals to understand pain points, use cases, and desired solutions with writing and communication. 
  • Partner with the Product Management team across the product lifecycle to ensure we bring to market highly valuable features that will make a meaningful impact on the business. 
  • Develop core messaging and positioning for the Grammarly product and features, ensuring they connect with target audiences. 
  • Drive product launches, including messaging and positioning, communications (in collaboration with PR), enablement, and assets. 
  • Work closely with analyst relations, customer, and competitive marketing teams to shape and respond to the market. 

Qualifications

  • Has 5-8+ years of SaaS product marketing experience, preferably spanning both B2C and B2B.
  • Demonstrates exceptional product messaging and positioning skills with the ability to distill technical innovation into user value. 
  • Has the proven ability to influence product strategy with a thorough understanding of the customer, competitors, and business. 
  • Can empathize with our customers, understand their needs, and translate their voice into effective marketing strategies. 
  • Can successfully coordinate and direct multiple stakeholders, details, and timelines toward a specific goal. They can move themselves and others to action, even if there is incomplete information, uncertainty, or other hurdles. 
  • Has a strong analytics and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable insights.
  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
  • Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching 
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days 
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations. In Canada, all locations where we support employment are considered “Zone 1”.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.

United States: 
Zone 1: $194,000-$237,000/year (USD)
Zone 2: $174,000- $213,000/year (USD)
 
Canada: 
Zone 1: $173,000- $211,000/year (CAD)
 
For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information.

We encourage you to apply

At Grammarly, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

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Senior Product Marketing Manager

ImpervaHybrid Remote, Belfast, United Kingdom
SalesDesignUX

Imperva is hiring a Remote Senior Product Marketing Manager

Senior Product Marketing Manager 
 
Job Description 
We are looking for a driven product marketer who has a passion for identifying the intersection of customer pain points, market requirements and product value. This individual will work in a fast-paced environment to identify, build and drive the product marketing initiatives that will strongly position Imperva in the small and mid-sized enterprise market.   
 
As a senior product marketing manager, you will operate from a user-first mindset and directly impact our company’s success by working closely with cross-functional teams including product management, marketing, and sales to effectively communicate the value of our products to our target buyers.telling relevant and strategic narratives through the lens of customer personas 
 
The successful candidate will combine an understanding of the market, customer needs and the product portfolio with the creative aspects of positioning technology through stories that are compelling, authentic and engaging. They will see the total business picture and have a well-developed sense of accountability and a personal commitment to success. 
 
What You Will Do 
  • Drive the go to market strategy for the SME market, partnering with sales, the channel and marketing to execute 
  • Own self-service trials, including working with product management, design and UX on mapping and optimizing the user journey by using qualitative and quantitative data to identify user actions and engagement rates and optimize onboarding flows
  • Develop differentiated positioning and messaging for the SME market that resonates with our target personas and cascade that messaging across all  internal, market and customer-facing content
  • In collaboration with product design and management teams, leverage your skills and experience as a product marketer to successfully build, execute and optimize PLG initiatives that grow pipeline 
  • Partner with product teams on A/B testing to identify the most effective strategies to grow pipeline and to build onboarding guides and nurture paths that help prospective customers understand and see value with Imperva’s products
  • Collaborate with the marketing team to deliver integrated thought leadership, awareness and pipeline creation programs that help us achieve our targets in the SME market
  • Partner with product management to understand the product strategy, market fit and how to position against competitive offerings
 
What You Need to Succeed 
  • 5+ years product marketing experience with SaaS-based offerings that were delivered successfully in a product-led fashion 
  • Proven ability to analyze complex situations and reach conclusions through fact-based decision making
  • Excellent storytelling skills with exemplary written and verbal communication abilities
  • Ability to translate technical concepts into persuasive marketing content for diverse audiences
  • Demonstrated ability to prove what is or isn’t working and adjust accordingly by setting targets and measuring KPIs 
  • Strong verbal and written communication skills with ability to work cross-functionally across sales, marketing & product management organizations.
  • A drive to constantly optimize and improve, combined with a relentless focus on customer experience
Rewards 
  
Imperva offers a competitive compensation package that includes base salary, medical, flexible time off and more. It’s an exciting time to work in the security space. Check out our products and services at www.imperva.com and career opportunities at www.imperva.com/careers. 
  
Legal Notice 
  
Imperva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, ancestry, pregnancy, age, sexual orientation, gender identity, marital status, protected veteran status, medical condition or disability, or any other characteristic protected by law.

 

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+30d

Product Marketing Manager

CequensDubai,United Arab Emirates, Remote
SalesDesign

Cequens is hiring a Remote Product Marketing Manager

Job Summary:

The PMM will be joining Product Marketing team plays a central role in developing, positioning, and bringing our products and services to market. At CEQUENS, the PMM team works closely with the brand and growth marketing teams for product communication & messaging, Live demos at events, product campaigns…etc, as well as product managers to provide the customer & market insights needed to build product strategies & roadmaps and guide product development from conception to launch Product marketing manager is the role responsible for defining the market positioning within the context of the overall product strategy and it sits right at the intersection of the product team, sales team, marketing team and the feedback from customer success & support.

Build: Deeply understand the strengths, weaknesses, opportunities, and threats to our business, products and solutions, always connecting customer insights to roadmap strategy.

Launch: Bring products to market that prove our unique value, vision, and leadership by partnering with cross-functional teams to expand global customer reach and awareness. Deliver best-in-class product education and communications that bridge the gap between customer experience and product development.

Grow:Develop messaging that demonstrates deep audience understanding to effectively sell, continue to advocate for our customers, monitoring sentiment, and providing recommendations for new opportunities.

Key Roles and Responsibilities:

  • Positioning & Messaging: Craft insights-backed product positioning and messaging that serves as the keystone for internal and external launch assets, marketing programs, web copy, presentations and more. Building Sales Kit & marketing collaterals as well as training sales team on value proposition. Classify products direction, industries, segments and markets (Market Strategy)
  • Research:Partner with internal and external research teams to gain a deeper understanding of customers, competitors, and the market. Ensure product narratives and launch plans are informed by research insights, resonating with customers and continuously speaking to their challenges and pain points.
  • Capture Voice of the customer: Act as the voice of the customer in product development, design, and strategy sessions. Conduct market research for new products and build business case. Identify and Identifying Buyers personas & building products & services pricing model. Capture feedback from customers and other go to market functions on what is working in order to improve messaging, as well as to share with Product Managers (to improve the product) and other go to market functions (to improve the approach to marketing, selling and servicing)
  • Launch Execution:Develop and execute on full-funnel product launch strategies and tactical plans, collaborating closely with the product, growth, and integrated marketing teams on content and campaign development. Continuously bring launch learnings back to the product team to inform product development. Identify products unique value proposition & develop products market plan.
  • Enablement: Create customer and sales enablement materials, partnering with content, CX, and enablement teams to ensure content is produced and delivered in a tailored way for customers. Work on Product naming conventions, Website revamp and SEO strategy planning, coordinating and executing demand generation campaigns through different channels. Prepare Online Marketing Content (e.g. newsletters, blogs & articles) & “How to” videos for new features. Create product content such as videos, website copy, articles and blog posts
  • Team Support & Stakeholder management:Provide general support across the team including forecasting resources with cross-functional teams and streamlining process excellence. Working closely with Sales, Marketing, Content, Customer Success, Customer Support and Product departments.
  • Data, Analytics & Reportage: Setting up funnels, dashboards to track important product marketing metrics and analysing performance on a regular basis. Integrating data from tools like GA, Data studio, Marketing automation tools and internal systems and databases. Taking a data-driven approach to inform decision-making.
  • Culture:Embody our core values and uphold our unique company culture at Cequens. We value diversity and inclusion, and encourage our team members to be their authentic selves at work.

  • 5+ years of work experience, with 4+ years of B2B or B2C SaaS product marketing
  • Efficient, highly productive multitasker; ability to navigate ambiguity and eager to learn
  • Proven success collaborating closely with Product, Marketing, Communications, Research, and Sales teams to deeply understand customers, develop messaging, create content, and execute on go-to-market campaigns
  • Excellent English communication skills (written, verbal, visual), both for internal audiences at all levels of the organization and customer-facing messaging. Arabic is a plus
  • Proven track record of developing and delivering go-to-market plans
  • Experience driving new business segments or services launches
  • Both technically deep and business savvy enough to interface with all levels and disciplines within the organization
  • Strong project management skills; results-focused with impactful execution and follow-through; highly detail-oriented
  • Bachelor’s degree; Masters degree nice-to-have

Tools Knowledge:

  • Basic tools:MS office (excel, word and PowerPoint)
  • Collaboration:Notion, MS teams, Slack, Share point or similar
  • Project Management:Asana, Trello or similar
  • Marketing Automation: Hubspot, Netcore, MoEngage
  • Analytics:Tableau, SQL, Google Data studio
  • Web/Digital Analytics: Google Analytics, Amplitude, Mix panel

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+30d

Principal Product Marketing Manager - Devices

Life36Remote, USA
SalesBachelor's degreeremote-firstmobilec++

Life36 is hiring a Remote Principal Product Marketing Manager - Devices

About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 66 million monthly active users (MAU) across more than 150 countries. 

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family). 

Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.

Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US) regardless of any specified location above. 

About the Job

As Principal Product Marketing Manager - Devices, you will ensure the “voice of customer” permeates our product roadmaps and outbound marketing for devices and related feature launches. Responsible for both inbound and outbound activities, you will partner closely with product managers, lead customer research to understand product market fit and consumer needs, identify key audience segments, and craft compelling positioning and messaging that indicates how our devices are differentiated from competition and make everyday life better. You will socialize findings to inform near- and long-term roadmaps, as well as lead go-to-market strategies with the goal of driving both device sales and membership growth.

The US-based salary range for this position is 165,000 to 235,000. We take into consideration an individual's background and experience in determining final salary- therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.

What You’ll Do

  • Customer Research: Become an expert on our target users for devices and understand their needs, behaviors, and how to enhance their experience with our devices and features in Life360 via quantitative, qualitative and conjoint analysis.
  • Category Insights: Partnering with Product and Devices leads, you'll translate user insights and market trends into actionable product and feature roadmaps that support annual revenue goals and membership growth, inclusive but not limited to competitive analysis, pricing, naming/positioning, and channel recommendations. 
  • Strategic Launch Planning: Lead the strategic planning for new product introductions and feature/campaign launches including briefing of go-to-market strategies, ensuring alignment with cross-functional partners.
  • Positioning & Messaging: Craft compelling positioning and messaging that highlights the unique value of our devices against competitors. Ensure messaging resonates with related audience segments across both devices and membership, as well as aligns with Life360's mission and brand voice.
  • Collaboration: Work closely with several cross-functional teams, including Product, Sales, Channel, Growth, Lifecycle, Creative, Brand, Finance, Legal and Customer Care to ensure successful product/feature launches and membership efforts meet our KPIs.
  • Product/Feature Adoption: Post launch of hardware, continue to drive feature awareness and membership upsell by leading the development and execution of insight-driven campaigns, collaborating closely with cross-functional teams to ensure cohesive and effective engagement strategies, inclusive of across retail and DTC partners.
  • Voice of the Customer: Be a strong advocate for a holistic and positive customer experience with all brand touchpoints and ensure cohesive user journeys for product and feature engagement across multiple touchpoints in a very hypothesis-based, test/learn environment.
  • Performance Analysis: Collaborate with Analytics and cross-functional marketing teams to analyze key product marketing initiatives to optimize for future growth strategies. Leverage insights for continuous improvement and contribute actionable user feedback to key stakeholders. 

What We’re Looking For

  • Bachelor's degree in Marketing, Business, or a related field.
  • 8+ years of experience in marketing with at least 4 years in hardware product marketing.
  • Proven track record of successfully bringing new products and software features to market.
  • Strong understanding of conjoint analysis, customer segmentation, positioning, and messaging strategies.
  • Excellent analytical skills and ability to derive insights from data.
  • Experience conducting customer research and translating findings into actionable strategies.
  • Exceptional communication and collaboration skills, with the ability to work effectively across different teams.
  • Creative thinker with a problem-solving mindset.
  • Self-motivated and able to manage multiple projects simultaneously in a fast-paced environment.
  • Previous startup experience preferred. 

Our Benefits

  • Competitive pay and benefits
  • Medical, dental, vision, life and disability insurance plans (100% paid for employees)
  • 401(k) plan with company matching program
  • Mental Wellness Program & Employee Assistance Program (EAP) for mental well being
  • Flexible PTO, 13 company wide days off throughout the year
  • Winter and Summer Week-long Synchronized Company Shutdowns
  • Learning & Development programs
  • Equipment, tools, and reimbursement support for a productive remote environment
  • Free Life360 Platinum Membership for your preferred circle
  • Free Tile Products

Life360 Values

Our company’s mission driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference 

  • Be a Good Person - We have a team of high integrity people you can trust. 
  • Be Direct With Respect - We communicate directly, even when it’s hard.
  • Members Before Metrics - We focus on building an exceptional experience for families. 
  • High Intensity, High Impact - We do whatever it takes to get the job done. 

Our Commitment to Diversity

We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.

We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.  

We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful.Even if you don’t meet 100% of the below qualifications, you should still seriously consider applying!

 

#LI-Remote

____________________________________________________________________________

 

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hims & hers is hiring a Remote Sr. Manager, Product Marketing

Hims & Hers Health, Inc. (better known as Hims & Hers) is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are revolutionizing telehealth for providers and their patients alike. Making personalized solutions accessible is of paramount importance to Hims & Hers and we are focused on continued innovation in this space. Hims & Hers offers nonprescription products and access to highly personalized prescription solutions for a variety of conditions related to mental health, sexual health, hair care, skincare, heart health, and more.

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com, or visit our investor site. For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

​​About the Role:

Hims & Hers is seeking an experienced Sr. Manager, Product Marketing to join our Product Marketing team. The successful candidate will be a strategic thinker, skilled storyteller, and expert influencer with the demonstrated ability to drive customer-centric strategy across Product Management, Creative, and Growth Marketing teams. This individual will synthesize customer insights and data to drive go-to-market strategies and product adoption. In this role, this individual will build upon their understanding of consumers’ healthcare needs to optimize our existing offering and drive updates to better meet customer needs. Strong communication skills will be important, and this person will be able to confidently share strategies that educate and inspire internal and external partners at all levels.

You Will:

  • Champion the voice of the customer to prioritize products and experiences to best address consumers’ healthcare needs
  • Operate in a highly cross-functional role, partnering closely with Product/Engineering, Category Growth, Analytics, Integrated Marketing, Creative, Growth Marketing, Insights, and Product Development to scale offerings
  • Collaborate with Product Management, Design and Analytics to shape digital customer experiences that drive conversion, engagement and retention
  • Lead identification of the right segmentation, positioning, messaging, and adoption tactics for new and existing products in one of the largest areas of the business
  • Develop differentiated product positioning and messaging informed by customer insights, market trends and competitive analysis
  • Develop thoughtful go-to-market strategies and briefs anchored in customer insights and an understanding of competitive/macro landscape
  • Drive experimentation strategy in partnership with Product Management, Design, Acquisition, and Lifecycle teams to optimize efforts
  • Proven experience launching new products and growing to a mature business
  • Partner closely with R&D, design and insights on new product development including identifying opportunities, form factor, packaging and positioning

You Have:

  • 7+ years experience in marketing; 5+ of those years in product marketing specifically (or similar roles like GTM, consumer marketing, category management or integrated marketing strategy)
  • Experience and passion for using insights to drive customer centric strategy and user experience forward
  • Strong storyteller with the ability to develop messaging that get customers’ attention and build product brands people love
  • Experience using insights and strategic thinking to influence stakeholders and the product roadmap
  • Ability to drive experimentation focused on conversion and engagement
  • Analytical thinker with experience in data-driven marketing
  • Proven track record of leading cross-functional projects
  • Team player who is proactive, accountable and solution-oriented
  • Experience communicating the benefits of various marketing strategies to business audiences of all levels including C-suite
  • Experience driving complex projects in a fast-paced environment
  • Consumer product marketing experience a plus

 

Our Benefits (there are more but here are some highlights):

  • Competitive salary & equity compensation for full-time roles
  • Unlimited PTO, company holidays, and quarterly mental health days
  • Comprehensive health benefits including medical, dental & vision, and parental leave
  • Employee Stock Purchase Program (ESPP)
  • Employee discounts on hims & hers & Apostrophe online products
  • 401k benefits with employer matching contribution
  • Offsite team retreats

 

#LI-Remote

 

Outlined below is a reasonable estimate of H&H’s compensation range for this role for US-based candidates. If you're based outside of the US, your recruiter will be able to provide you with an estimated salary range for your location.

The actual amount will take into account a range of factors that are considered in making compensation decisions including but not limited to skill sets, experience and training, licensure and certifications, and location. H&H also offers a comprehensive Total Rewards package that may include an equity grant.

Consult with your Recruiter during any potential screening to determine a more targeted range based on location and job-related factors.

An estimate of the current salary range for US-based employees is
$150,000$170,000 USD

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.

Hims & hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations@forhims.com. Please do not send resumes to this email address.

For our California-based applicants – Please see our California Employment Candidate Privacy Policy to learn more about how we collect, use, retain, and disclose Personal Information. 

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+30d

Product Marketing Manager

Live PersonUnited States - Remote
SalesagileBachelor's degreeAbility to travelB2Bc++

Live Person is hiring a Remote Product Marketing Manager

LivePerson (NASDAQ: LPSN) is the global leader in enterprise conversations. Hundreds of the world’s leading brands — including HSBC, Chipotle, and Virgin Media — use our award-winning Conversational Cloud platform to connect with millions of consumers. We power nearly a billion conversational interactions every month, providing a uniquely rich data set and safety tools to unlock the power of Conversational AI for better customer experiences.  

At LivePerson, we foster an inclusive workplace culture that encourages meaningful connection, collaboration, and innovation. Everyone is invited to ask questions, actively seek new ways to achieve success, and reach their full potential. We are continually looking for ways to improve our products and make things better. This means spotting opportunities, solving ambiguities, and seeking effective solutions to the problems our customers care about. 

 

Overview:

We are looking for an experienced and strategic Product Marketing Manager to join LivePerson’s growing product marketing team. Reporting to our Director, Product Marketing, you will help shape marketing strategies that drive the adoption and success of our Conversational Intelligence and its award-winning AI capabilities. You will collaborate closely with Product Management, Sales, Customer Success, and our broader Marketing team to fuel growth, expand our pipeline, enhance sales support, boost adoption, and advance our position as thought leaders. This Product Marketer will be in charge of empowering sales through targeted enablement resources, crafting persuasive external and internal presentation materials, managing website content, and producing various other key marketing communications to help our customers get maximum value from LivePerson’s technology.

You will: 

  • Join a dynamic team of product marketing managers, each responsible for distinct product areas and core PMM functions such as competitive intelligence, analyst relations, and sales enablement.
  • Develop an expert understanding of our platform, including its capabilities, features, benefits, and unique differentiators.
  • Collaborate on analyst relations to provide ongoing support for inquiries, briefings, research reports, to help gain strategic insight as well as enhance Liveperson's credibility and visibility in the market.
  • Conduct market research to identify target customer segments, competitive insights, and market trends.
  • Collaborate with product management to ensure understanding of customer needs and revenue opportunities.
  • Create compelling product narratives, messaging, and positioning that resonates with our target audience and differentiates our products in the market.
  • Develop go-to-market plans for new product launches, including product positioning, pricing strategies, sales enablement materials, and marketing campaigns.
  • Help the sales team with training and sales tools, such as product presentations, battle cards, and customer success stories.
  • Collaborate with the demand generation team to develop and implement marketing campaigns.
  • Partner with our content and customer marketing teams to support the creation of high-quality collateral, including whitepapers, case studies, blog posts, and videos
  • Analyze product performance, market trends, and customer feedback to identify opportunities for product optimization and growth.
  • Be a product promoter and brand evangelist, representing LivePerson and our solutions at industry events, conferences, webinars, and customer meetings.

 

You have:

  • Bachelor's degree in business, marketing, or the liberal arts; MBA is a plus
  • 6+ years of professional experience in marketing, customer success, or product management. 
  • 2+ years of experience in product marketing, ideally in the B2B SaaS industry
  • 2+ years of project management experience 
  • Demonstrated ability to create engaging positioning and messaging
  • Experience with bringing new products to market, agile release schedule, and other GTM activities
  • Excellent communication, presentation, writing, and project management skills
  • Experience working in the CX/ contact center, or AI/automation space 
  • Expertise implementing go-to-market strategies for complex products
  • Experience translating technical concepts into compelling marketing messages
  • The ability to analyze market data, customer insights, and product performance metrics to guide decision-making
  • Willingness / ability to travel 10% of the time

 

Benefits: 

 

The salary range for this role will be between $105,000 to $120,000. Final compensation will be determined by a variety of factors, including, but not limited to your location, skills, experience, education, and/or professional certifications. During the phone screening, your recruiter will provide the location-specific salary range for this role. Regardless of your personal situation or where you are in the world, LivePerson offers comprehensive and great benefits programs to meet your needs:

 

  • Health: medical, dental, and vision insurance and wellbeing resources and programs
  • Time away: Public holidays and discretionary PTO package for flexible days off with manager approval
  • Financial: 401K, ESPP, Basic life and AD&D insurance, long-term and short-term disability
  • Family: parental leave, maternity support, fertility services
  • Development: tuition reimbursement and access to internal professional development resources.
  • Additional: 24/7 access to professional counselors, voluntary insurance coverage, exclusive perks and discounts

 

Why you’ll love working here: 

LivePerson is a hub for the ever-curious and proactive, offering a flexible work-life balance tailored to individual needs. With offices and WeWork locations worldwide, our flexible work policy provides our teams the freedom to work from their preferred environment. We're very proud to have earned recognition from Fast Company, Newsweek, and BuiltIn for being a top innovative, beloved, and remote-friendly workplace. 

 

Belonging at LivePerson

We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.

 

We are committed to the accessibility needs of applicants and employees. We provide reasonable accommodations to job applicants with physical or mental disabilities. Applicants with a disability who require reasonable accommodation for any part of the application or hiring process should inform their recruiting contact upon initial connection.

 

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+30d

Principal Product Marketing Manager

VeracodeBurlington, MA OR US Remote
Sales8 years of experienceagileBachelor's degree

Veracode is hiring a Remote Principal Product Marketing Manager

Principal Product Marketing Manager 

Our Mission – Securing the software that powers your world. At Veracode, we are focused on that mission every day. Veracode is recognized as a premier provider of SaaS-based application security solutions, transforming the way companies secure applications in today’s software driven world. We provide our customers with a solid foundation on which to build security into their modern agile development processes.

We areseekinga highly skilled and experienced Principal Product Marketing Manager to join our team, supporting our latest acquisition ofLongbow Security. As the Principal Product Marketing Manager, you willbe responsible fordeveloping and executing strategic marketing plans, to drive the adoption and success ofthe Longbow platform and advancing Veracode in the application security posture management spaceYou will work closely with cross-functional teams, including product management, sales, and engineering, to develop compelling messaging, positioning, and go-to-market strategies. Your goal will be to effectively communicate the value and differentiation of our platform to our target audience and drive customer engagement and revenue growth. 

Key Responsibilities

  • Develop and execute comprehensive product marketing strategies and plans to drive the adoption and success of the Longbow Risk Management Platform. 
  • Collaborate with product management to define and refine product positioning, value proposition, and key messages. 
  • Create compelling and differentiated product messaging and positioning that resonates with Veracode customers and prospects. 
  • Develop and deliver high-impact sales enablement materials, including presentations, battle cards, and case studies. 
  • Conduct market research and analysis to identify customer needs, market trends, and competitive landscape. 
  • Develop deep understanding of customer personas, pain points, and buying behaviors to inform messaging and positioning. 
  • Collaborate with demand generation and digital marketing teams to develop and execute effective marketing campaigns and programs. 
  • Work closely with sales team to provide product training, support, and enablement. 
  • Monitor and analyze market and competitive trends to identify opportunities and threats. 
  • Stay up-to-date with industry trends, best practices, and emerging technologies in the security risk remediation space.
  • Expect travel up to 10-15% of the year.

Key Background

  • Bachelor's degree in marketing, business, or a related field. MBA is a plus. 
  • Minimum of 6-8 years of experience in product marketing, preferably in the cloud security, application security or software industry. 
  • Proven track record of launching products and driving product adoption.
  • Experience presenting at conferences, customer briefings and webinars.
  • Ability to create compelling and impactful messaging through creative storytelling.
  • Strong analytical and strategic thinking skills, with the ability to translate market insights into actionable marketing strategies.
  • Ability to collaborate effectively with cross-functional teams and build strong relationships to drive results. 

If you are a highly motivated and experienced product marketing professional looking to make a significant impact in the cybersecurity industry, we would love to hear from you. Apply now! 

What’s in it for you:

  • Medical, Dental, and Vision Coverage to meet all your healthcare needs
  • Unlimited paid time off and flexible work arrangements to support a healthy work-life balance
  • Extensive development and training offerings to help you grow with us
  • An annual contribution of 6% towards your pension
  • Life assurance, personal accident, and long-term disability insurance
  • Enhance parental leave initiatives as well as other family friendly benefits
  • Annual fitness reimbursements and access to apps that support wellbeing
  • Summer and end of year social events to bring the team together and celebrate our success

Compensation Transparency

In accordance with U.S. pay transparency laws, Veracode provides compensation transparency for roles based in the United States. Click here to view our compensation ranges by grade. Please note, specific compensation may be influenced by various factors including candidates experience, education, and work location.

Job Grade: Principal

Employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

 

 

Fraudulent Recruitment Alert - Be Aware and Stay Informed

At Veracode, we prioritize a secure recruitment process. Unfortunately, fake recruitment and job offer scams are on the rise. They aim to deceive candidates through emails and calls to obtain sensitive information.

Here’s our recruitment promise to you:

  • Comprehensive Interview Process: We never extend job offers without a comprehensive interview process involving our recruitment team and hiring managers.
  • Offer Communications: Our job offers are not sent solely through email, and we will never ask you to pay for your own hardware.
  • Email Verification: Recruiting emails from Veracode will always originate from an “@veracode.com" email address.

If you have any doubts about the authenticity of an email, letter, or telephone communication claiming to be from Veracode, please reach out to us at careers@veracode.com before taking any further action.

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+30d

Product Marketing Manager, US

Cobalt.ioRemote US
SalesagileBachelor's degreeB2B

Cobalt.io is hiring a Remote Product Marketing Manager, US

Product Marketing Manager

Who We Are 

Cobalt was founded on the belief that pentesting can be better. Our pentests start in as little as 24 hours and integrate with modern development cycles thanks to the powerful combination of a SaaS platform coupled with an exclusive community of testers known as the Cobalt Core. Accepting just 5% of applicants, the Core boasts over 400 closely vetted and highly skilled testers who jointly conduct thousands of tests each year. 

Our award-winning, fully remote team is committed to helping agile businesses remediate risk quickly and innovate securely. Today, over 1,000 customers use Cobalt to run pentests on demand via Pentest as a Service, AKA PtaaS, a space which Cobalt pioneered (you could even say we wrote the book on it) and continues to lead. 

Description

We’re on a mission to hire the very best! With growing demand for our technology and services, we are looking for an energetic Product Marketing Manager to join our team. You will be responsible for the development and execution of marketing strategies, product positioning and messaging, marketing content for product launches, events and sales enablement and go-to-market plans for Cobalt offensive security solutions. You are passionate about understanding customer needs and ensuring we have the core product marketing resources to empower customer success. As a natural storyteller, you can easily translate that knowledge into compelling positioning and content. You’ll do this by delivering the right content at each stage of the customer lifecycle, by equipping Cobalt teams with the right stories and talking points, and by evolving the Cobalt brand through product and feature launches.

What You'll Do

  • Marketing strategy — create product marketing plans, quantify market opportunities, identity and lead GTM strategies
  • Market intelligence  —  understand and stay abreast of competitive landscape and industry news to best influence our marketing strategy, competitive positioning and sales enablement
  • Positioning and messaging — craft compelling, high-impact messaging and customer-centric narratives that define our portfolio, value proposition, and competitive differentiation
  • Thought leadership – partner with corporate marketing to develop narratives, create presentations and content (white papers, blogs, videos, etc) to drive awareness and demand for Cobalt 
  • Product launches —  lead successful product launches by owning the go-to-market strategy for new product introductions and feature releases including market research, positioning, messaging, packaging, demand generation, internal enablement, customer communications, etc.
  • Cross-functional alignment  —  partner with cross-functional teams to research, plan and implement go-to-market tactics that increase demand, revenue, and retention.
  • Enablement  —  work collaboratively with Product, Delivery and GTM teams to develop tools and materials that arm the sales, customer success and channel teams with sales plays and competitive intelligence that increases sales productivity and pipeline conversion

You Have

  • 3-5 years B2B cybersecurity product marketing experience
  • Bachelors degree, MBA a plus
  • Comfort working in a startup environment
  • Marketing experience within a SaaS or cloud based technology start-up is preferred
  • Proven background in owning customer research, market analysis, and segmentation
  • Collaborative and team-oriented, with an ability to build strong working relationships across levels, departments, and geographically dispersed office locations
  • A can-do attitude and ability to juggle multiple priorities simultaneously
  • Demonstrated communication and writing skills
  • Experience working in a fast-paced environment, where experimentation and iteration were core values

Diversity at Cobalt

With over 45 nationalities already at Cobalt (and counting) we respect and celebrate diversity! We’re proudly committed to equal employment opportunities regardless of your gender, religion, age, sexual orientation, ethnicity, disability, or place of origin. We support each other and are grateful for each Cobalter's contribution to our mission — let's make security dance! 

Please apply even if you don't think you meet all of the criteria above but are still interested in the job. Nobody checks every box, and we're looking for someone excited to join the team.

Why You Should Join Us

  • Grow in a passionate, rapidly expanding industry operating at the forefront of the Pentesting industry 
  • Work directly with experienced senior leaders with ongoing mentorship opportunities
  • Earn competitive compensation and an attractive equity plan
  • Save for the future with a 401(k) program (US) or pension (EU) 
  • Benefit from medical, dental, vision and life insurance (US) or statutory healthcare (EU)
  • Leverage stipends for:
    • Wellness
    • Work-from-home equipment & wifi
    • Learning & development
  • Make the most of our flexible, generous paid time off and paid parental leave 
  • Work remotely from anywhere in the US, the UK, or Germany

 

Pay Range Disclosure

Cobalt is committed to fair and equitable compensation practices. The salary range for this role is $95,200 - $119,000 per year + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, and certifications.  The salary range may differ in other states and may be impacted by proximity to major metropolitan cities. 



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